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Francesa Bullish On Radio

Jason Barrett

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TALKERS publisher Michael Harrison interviews WFAN sports talk superstar Mike Francesa on this week’s installment of the international hit podcast series, “Up Close and Far Out.”  In an exclusive 30-minute conversation, Harrison and Francesa cover a variety of fascinating topics including authenticity in broadcasting, internet critics, digital era audiences, radio versus television, changes in pop culture, the phenomenal growth of sports and the future of radio in a world of screens.

Francesa credits the authenticity, for which Harrison praises him, in part, to being on the air an unusually long five-and-a-half hours per day, pointing out that you can’t be live on radio that long every day without being your real self.  According to Francesa, one of the big changes faced by hosts in both sports and general talk programming today is the audience has as much, if not more, access to information as you do – which means merely presenting news is not enough.

A host’s success is dependent on having an interesting “take” on the events of the day.  He says the internet has made it much easier to break into broadcasting but much more difficult to get noticed. Of his critics, he states the worst thing that can happen is to be ignored.  “If you are ignored, you are dead.”

Francesa tells Harrison that he very seldom responds to his critics – refusing to give them the exposure of his larger platform that they seek.  In addition to having a growing national following due to television and radio syndication, Mike Francesa has long been one of the highest profile media figures in New York and has been ranked by TALKERS magazine for the past two years in a row in the #1 spot on its “Heavy Hundred” of sports talk radio (“The 100 Most Important Radio Sports Talk Hosts in America”).

After several years of being carried by the YES Network, Francesa’s daily local radio show is presently simulcast nationally on Fox Sports 1.   In comparing radio to television, Francesa says, “Television is a director’s medium.  Radio is a performer’s medium.”  He explains, “Radio is unvarnished.  It is visceral.  It is emotional.  Television is more packaged and homogenized.”  Regarding the survival and future of radio, Francesa states, “Radio will be here long, long past us.  People have been trying to kill radio since the first days of television.  They’ve tried to kill radio 40 different times in multiple generations.  They will never kill it because its appeal of being live, local, personal and mobile will never be equaled.”

Francesa sees the rise of mobile digital media as actually being a good thing for radio, acknowledging that “radio will change.”  He confidently says, “It will be enhanced because of the smart phone.  It is the new transistor radio. Who carried a transistor radio for the past 30 years?  Now everyone does.  THAT is an opportunity!”

To listen to Mike Francesa on “Up Close and Far Out with Michael Harrison,” please click here or click on the special player box in the right hand column of every page on Talkers.com and RadioInfo.com.

Sports Radio News

ESPN Radio 94.1 Sells Station Naming Rights To Priority Automotive Group

“The programming on the station does not change.”

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Max Media has found an interesting new revenue stream in Virginia Beach. ESPN Radio 94.1 has sold its naming rights. The station has rebranded as Priority Auto Sports Radio 94.1 ESPN.

“This is an important partnership for us,” said Priority Automotive COO Matt Elmer. “At Priority Automotive we think sports ties everyone together, so this is a great opportunity for us to be a voice in the community and partner with the number one voice for sports in Hampton Roads, ESPN 94.1.”

The programming on the station does not change. Listeners in the 757 will still hear the nationally syndicated ESPN Radio lineup except for in afternoon drive when The Tim Donnelly Show is on the air.

“The partnership between ESPN 94.1 and Priority Automotive is a natural evolution for both companies,” President and Market Manager Keith Barton added. “From the many youth organizations to college teams, Priority Automotive Has been dedicated to sports in Hampton Roads for decades. Max Media is incredibly proud to be partnered with such a class organization.”

Priority Automotive owns 17 car dealerships across Virginia.

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Sports Radio News

SiriusXM Plots Super Bowl LVII Coverage

“SiriusXM will deliver fans around the country the unique mix of sports, music and entertainment programming that you can only find on SiriusXM.”

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SiriusXM has announced its extensive plans for coverage of Super Bowl LVII and the events leading up to the big game.

A dedicated Super Bowl pop-up channel on SiriusXM Channel 104 will be just one of the avenues SiriusXM plans to cover the event. Amber Theoharis will conduct interviews with players, and personalities making their way through Radio Row throughout the week that will air on the pop-up channel.

Mad Dog Sports Radio will have a large presence on Radio Row, with shows hosted by Chris “Mad Dog” Russo, Adam Schein, Dusty Dvoracek, Danny Kanell, and Steve Torre all airing live on location in Arizona. Former NFL All-Pro wide receiver Brandon Marshall will be on hand to host I Am Athlete Tonight from the event, as well.

“With all eyes and ears focused on Phoenix for Super Bowl Week, SiriusXM will deliver fans around the country the unique mix of sports, music and entertainment programming that you can only find on SiriusXM,” said SiriusXM President and Chief Content Officer Scott Greenstein.

“With multiple game broadcasts, several channels in Phoenix covering the latest news and providing expert analysis on the teams, interviews with many of the celebrities in town for the game, and our exclusive concert with Luke Combs, our subscribers will have exceptional access throughout the biggest week on the NFL calendar.”

ESPNU Radio hosts Colt McCoy, Rick Neuheisel, and Max Starks will also be in Arizona on Radio Row, in addition to Dusty and Danny hosting their shows each day from Radio Row.

Fantasy football expert Jeff Mans and SportsGrid Radio host Scott Ferrall will also originate content from Radio Row.

SiriusXM will offer four different game broadcasts of Super Bowl LVII. The Kansas City Chiefs and Philadelphia Eagles home broadcasts will each air, as will the national Westwood One call. Additionally, a Spanish-language broadcast will also be provided. Listeners will also be able to hear the halftime show — performed by pop star Rihanna — on Sirius XM Hits 1, The Heat, and Super Bowl LVII Radio.

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Sports Radio News

BetQL Network Going to Arizona for Super Bowl Week

“Three shows will be at the BetMGM Sportsbook in Glendale.”

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BetQL is headed to Radio Row. Audacy’s sports betting radio network will be in Arizona ahead of Super Bowl LVII. 

Three shows will be at the BetMGM Sportsbook in Glendale. BetQL Daily and You Better You Bet will be live Monday through Friday. BetMGM Tonight will be live Monday through Thursday.

The network’s hosts will stay busy in the desert. BetQL is producing 52 hours of live audio and video content. Hosts are also scheduled to make 25 live appearances across other Audacy radio stations and digital channels.

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