Sports Radio News
KKOB To Remain Home of Lobos

Published
8 years agoon
The University of New Mexico’s flagship athletic programs – men’s basketball and football – will remain on the Lobos’ longtime flagship station for at least three more years.
On Friday, Pat Frisch, AM operations director for Albuquerque’s Cumulus-owned stations, told theJournal that KKOB (770 AM) has signed a new three-year agreement to keep Learfield Sports Properties as a partner. Learfield, based in Jefferson City, Mo., owns the broadcast rights for UNM men’s and women’s basketball and football games.
“That will keep men’s basketball and football on 770, and women’s basketball on The Sports Animal at 610 AM,” Frisch said. “It’s for the 2015, ’16 and ’17-18 school years.
“We started the negotiations in February. Learfield owns some pretty big teams, so they want radio stations with a lot of wattage. We have 50,000 watts, which is something they really like.”
Frisch has been with the station for 17 years, but said the Lobo football and basketball games have been aired on KKOB “for about 50 years.”
Learfield negotiates with UNM for the Lobo product, then with radio stations to sell the broadcasts. Frisch said Learfield also hires the broadcasters, but he said he assumes the broadcast teams will remain the same this year.
Robert Portnoy does play-by-play for both men’s basketball and football. Hunter Greene was the analyst for basketball and DonTrell Moore for football last year.
“Clearly, there’s a long history with KKOB broadcasting Lobo games,” said UNM athletic director Paul Krebs. “While we’re not involved directly in the negotiation process, I’m very happy to continue to be on 770. It’s a good relationship, and one I hope continues.”
Frisch said part of the appeal for Learfield is having a station that reaches so many areas that directly helps Lobo sports.
“We have the strongest station in (the) Southwest at night, when most games are played, and 770 covers 17 states,” Frisch said. “The biggest sports thing in town is New Mexico Lobo sports. It’s the greatest thing you can have in this market when it comes to sports. And it helps UNM as a recruiting tool, because we reach so many states.”
“I think that’s a very fair statement,” Krebs said. “They have such a large coverage area. And anytime you can get your brand and message out to a large population base, it’s a good thing.”
Joe O’Neill, president of KQTM-FM (101.7 The Team), said he was surprised Learfield didn’t reach out to his station, which is a 24-hour ESPN sports affiliate. The Team has broadcast Lobo baseball the past seven seasons and plans to again next season.
“As New Mexico’s highest-rated sports station, it makes sense that we would be a viable option,” O’Neill said. “But KKOB’s strength of signal and having familiarity (for fans) are factors. However, with the advent of streaming applications and the incredibly high use of smartphones, that strength of signal has never been less important. Quite frankly, we feel Lobos sports – and Lobo fans – would benefit from being on a dedicated sports station, especially one on FM. We’re a 24-hour sports station, and KKOB is a 24-hour news/talk station. It would seem to make sense that a sports listener would be more likely to buy tickets and support the teams.”

Jason Barrett is the owner and operator of Barrett Sports Media. Prior to launching BSM he served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco and 101 ESPN in St. Louis. He has also produced national shows for ESPN Radio including GameNight and the Dan Patrick Show. You can find him on Twitter @SportsRadioPD or reach him by email at JBarrett@sportsradiopd.com.
Sports Radio News
Chase McCabe Named Director of Operations & Sports Programming at Cromwell
“Our owner, Bud Walters, opened the door for me almost 12 years ago as an intern and I’m honored to continue to be a key member of the Nashville leadership team.”

Published
2 days agoon
June 2, 2023By
BSM Staff
Congratulations are in order for Chase McCabe. He is adding a new title to his already full plate at Cromwell Media in Nashville. He has been promoted to Director of Operations & Sports Programming at the company.
“I’m very fortunate to have been to be able to grow into this opportunity under one roof,” McCabe said in a press release. “Our owner, Bud Walters, opened the door for me almost 12 years ago as an intern and I’m honored to continue to be a key member of the Nashville leadership team. I am forever grateful, but none of this could have happened without the great group of people we have here at Cromwell Media.”
McCabe has spent his whole career with 102.5 The Game and its sister station, now called 94.9 The Fan. He was named Program Director and Brand Manager of the stations in January of last year. He has maintained an on-air presence as well. He hosts Chase & Michelle weekdays at 9 AM on The Game.
In his new role, Chase McCabe becomes the number two man in Cromwell’s Nashville building. Shawn Fort was recently named the cluster’s general manager.
“Chase and I have developed a great working relationship in the two and half years since I’ve joined Cromwell Media,” Fort said. “We share similar visions on how to create compelling sports programming all while driving revenue growth. I’m excited to have Chase as my right-hand man as we move forward together with this new chapter of leadership at Cromwell Media Nashville.”
Sports Radio News
Mark Schlereth: People Outside of Denver Aren’t Paying Attention to NBA Finals
“There was not one group of people – they’re all in there together – that was paying attention to the NBA Finals.”

Published
2 days agoon
June 2, 2023By
BSM Staff
The Denver Nuggets took to the National Basketball Association’s largest stage on Thursday night as they defeated the Miami Heat for the organization’s first-ever NBA Finals victory. Early reports reveal that the game had a 2.21 demographic rating between people ages 18-49, attracting a total of 7.62 million viewers on ABC. The figure is considerably lower than the audience for Game 1 between the Boston Celtics and Golden State Warriors last year – which averaged 11.9 million figures across ABC and ESPN2. Ratings for the alternate NBA in Stephen A’s World broadcast Thursday night on ESPN2 have not yet been released by Nielsen Media Research.
Sports fans in the Denver market have felt as if the play of the Nuggets was largely being neglected by the national media throughout these playoffs. Now that the team is the last one standing in the Western Conference, there is no one else to focus on and their play is beginning to be realized by basketball fans throughout the country. It is a narrative that Denver Sports 104.3 The Fan’s Mark Schlereth and Mike Evans felt was especially obvious by watching the press conferences after the game. The duo was able to deduce as such through the questions posed to Nuggets players and head coach Michael Malone by members of the media cohort.
“The national media – it’s like, ‘Oh, wow. We’re just kind of becoming aware of how these guys play,’ and they keep asking the Nuggets about their unselfishness and how everybody is willing to share the ball,” Evans said. “Nikola Jokić [is] being asked about not taking a lot of shots, and they’re all just kind of shrugging their shoulders like, ‘Yeah, this is who we are. We’ve been doing this for a long time.’
Schlereth was curious to find out the ratings from the game last night because he watched the game from a sports bar in Chicago. He is away from Denver, Colo. to help his son’s family move there for the summer and surmises there were about 50 people in the bar with him. What he noticed was that their interest was fixated elsewhere.
“I’m the only person that was watching the Nuggets,” Schlereth said. “There was not one group of people – they’re all in there together – that was paying attention to the NBA Finals.”
“Their loss,” Evans pithily replied.
Denver ranks 19th on Nielsen Media Research’s metropolitan market size list, but the Nuggets have been a contending team for the last five seasons. Most media analysts expect diminished ratings for the NBA Finals this year because of the lack of a storied franchise, even with the Miami Heat as the team’s opponent.
Sports Radio News
Nielsen Releases List of Markets Where Most People Use AM Radio
“In a recent survey, Nielsen Media Research found that AM radio still reaches over 82.3 million Americans on a monthly basis”

Published
2 days agoon
June 2, 2023By
BSM Staff
Amid concerns regarding the future of AM radio, Nielsen Media Research has unveiled a list of 141 markets where at least 20% of consumers regularly listen to programming on the medium. The list is reflective of the percentage of monthly total radio listening being funneled to AM as opposed to total radio listening as a whole. The top three markets are all in the Great Lakes region, and Westwood One has found large proportions of these listeners are derived from the upper Midwest.
Buffalo-Niagara Falls leads the list with 56% of its audience tuning into AM radio in a month. It is a figure that makes sense based on the variety of AM stations, including leading news talk outlet WBEN and leading sports outlet WGR. The city of Chicago is ranked second, complete with 670 The Score, WGN and WLS. Nearby Milwaukee, Wis. ranks third on the list, another city with various AM stations such as WTMJ and WISN.
In a recent survey, Nielsen Media Research found that AM radio still reaches over 82.3 million Americans on a monthly basis – a measurement that equates to one-third of AM/FM radio listeners as a whole. Fifty-seven percent of the audience listens to stations in the news and/or talk format, utilizing the public service the outlets provide to learn of breaking news and other concerns.
There is a wide variety in market size represented throughout the list, but a trend of markets with undulating topographies tends to have larger shares of AM listeners because of the challenges the landscape presents to FM signals.
The full list compiled by Nielsen Media Research can be found below:
Metro market rank | Market name | Percentage of radio audience that listens to AM radio |
---|---|---|
59 | Buffalo-Niagara Falls, NY | 56% |
3 | Chicago, IL [PPM] | 48% |
43 | Milwaukee-Racine, WI [PPM] | 48% |
245 | Sheboygan, WI | 45% |
253 | Grand Forks, ND-MN | 45% |
241 | Bismarck, ND | 44% |
39 | San Jose, CA [PPM] | 43% |
33 | Cincinnati, OH [PPM] | 42% |
11 | Seattle-Tacoma, WA [PPM] | 42% |
192 | Fargo-Moorhead, ND-MN | 41% |
187 | St. Cloud, MN | 41% |
160 | Lincoln, NE | 40% |
130 | Macon, GA | 40% |
196 | Danbury, CT | 39% |
75 | Omaha-Council Bluffs, NE-IA | 39% |
4 | San Francisco, CA [PPM] | 39% |
137 | Youngstown-Warren, OH | 38% |
244 | Sioux City, IA | 38% |
83 | Boise, ID | 38% |
25 | San Antonio, TX [PPM] | 38% |
7 | Atlanta, GA [PPM] | 38% |
60 | Rochester, NY | 37% |
186 | Columbus, GA | 36% |
65 | Dayton, OH | 36% |
176 | Wausau-Stevens Pt (Centrl WI), WI | 36% |
114 | Johnson City-Kingspt-Brstl, TN-VA | 36% |
62 | Tucson, AZ | 36% |
159 | Rockford, IL | 36% |
55 | Louisville, KY | 36% |
27 | Salt Lake City-Ogden-Provo [PPM] | 36% |
202 | Cedar Rapids, IA | 35% |
34 | Kansas City, KS-MO [PPM] | 35% |
70 | Albuquerque, NM | 35% |
88 | Spokane, WA | 35% |
16 | Puerto Rico | 35% |
67 | Albany-Schenectady-Troy, NY | 34% |
124 | Morristown, NJ | 34% |
204 | Duluth-Superior, MN-WI | 34% |
71 | Des Moines, IA | 34% |
53 | Richmond, VA | 33% |
145 | Eugene-Springfield, OR | 33% |
252 | Jackson, TN | 33% |
149 | Shreveport, LA | 33% |
52 | Monmouth-Ocean, NJ | 33% |
73 | Metro Fairfield County, CT | 33% |
231 | Waterloo-Cedar Falls, IA | 32% |
13 | Phoenix, AZ [PPM] | 32% |
12 | Miami-Ft Lauderdale-Hollywood [PPM] | 32% |
9 | Philadelphia, PA [PPM] | 32% |
96 | Reno, NV | 32% |
28 | Sacramento, CA [PPM] | 32% |
209 | Rochester, MN | 32% |
15 | Minneapolis-St. Paul, MN [PPM] | 31% |
178 | Anchorage, AK | 31% |
199 | Salina-Manhattan, KS | 31% |
2 | Los Angeles, CA [PPM] | 31% |
89 | Madison, WI | 31% |
5 | Dallas-Ft. Worth, TX [PPM] | 31% |
68 | Grand Rapids, MI | 31% |
223 | Eau Claire, WI | 30% |
74 | Allentown-Bethlehem, PA | 30% |
86 | Harrisburg-Lebanon-Carlisle, PA | 30% |
20 | Nassau-Suffolk (Long Island) [PPM] | 30% |
249 | Brunswick, GA | 30% |
139 | Appleton-Oshkosh, WI | 29% |
14 | Detroit, MI [PPM] | 29% |
239 | Harrisonburg, VA | 29% |
30 | Orlando, FL [PPM] | 29% |
10 | Boston, MA [PPM] | 29% |
189 | Bryan-College Station, TX | 29% |
106 | Lexington-Fayette, KY | 28% |
154 | Montgomery, AL | 28% |
136 | Reading, PA | 28% |
18 | Denver-Boulder, CO [PPM] | 28% |
188 | Kalamazoo, MI | 28% |
41 | Hudson Valley, NY | 28% |
17 | Tampa-St Petersburg-Clearwater [PPM] | 28% |
228 | Pueblo, CO | 27% |
230 | Monroe, LA | 27% |
116 | Ft. Wayne, IN | 27% |
35 | Cleveland, OH [PPM] | 27% |
22 | Portland, OR [PPM] | 27% |
183 | Green Bay, WI | 27% |
227 | Bloomington, IL | 26% |
190 | Waco, TX | 26% |
6 | Houston-Galveston, TX [PPM] | 26% |
193 | Binghamton, NY | 26% |
201 | Topeka, KS | 26% |
81 | Stockton, CA | 26% |
54 | Hartford-New Britain-Middletown [PPM] | 26% |
200 | Tuscaloosa, AL | 26% |
175 | Sioux Falls, SD | 25% |
100 | Syracuse, NY | 25% |
44 | Providence-Warwick-Pawtucket [PPM] | 25% |
195 | Manchester, NH | 25% |
180 | Lima-Van Wert, OH | 25% |
1 | New York, NY [PPM] | 25% |
119 | Corpus Christi, TX | 25% |
237 | Grand Island-Kearney-Hastngs, NE | 25% |
51 | Memphis, TN [PPM] | 25% |
142 | Canton, OH | 25% |
151 | Ann Arbor, MI | 24% |
90 | Columbia, SC | 24% |
208 | Las Cruces-Deming, NM | 24% |
178 | Traverse City-Petoskey, MI | 24% |
111 | York, PA | 24% |
87 | Colorado Springs, CO | 24% |
218 | Columbia, MO | 24% |
140 | Savannah, GA | 23% |
163 | Evansville, IN | 23% |
121 | Portsmouth-Dover-Rochester, NH | 23% |
247 | Williamsport, PA | 23% |
221 | Joplin, MO | 22% |
197 | Charleston, WV | 22% |
126 | New Haven, CT | 22% |
120 | Modesto, CA | 22% |
234 | Sussex, NJ | 22% |
69 | Sarasota-Bradenton, FL | 22% |
79 | Wilkes Barre-Scranton, PA | 22% |
29 | Austin, TX [PPM] | 22% |
24 | St. Louis, MO [PPM] | 22% |
23 | Baltimore, MD [PPM] | 22% |
127 | Jackson, MS | 22% |
77 | Baton Rouge, LA | 21% |
66 | Fresno, CA | 21% |
206 | Chico, CA | 21% |
104 | Huntsville, AL | 21% |
205 | Santa Barbara, CA | 21% |
166 | Poughkeepsie, NY | 21% |
157 | Peoria, IL | 21% |
224 | Muskegon, MI | 20% |
63 | Honolulu, HI | 20% |
50 | New Orleans, LA | 20% |
19 | San Diego, CA [PPM] | 20% |
236 | Parkersburg-Marietta, WV-OH | 20% |
32 | Las Vegas, NV [PPM] | 20% |
37 | Raleigh-Durham, NC [PPM] | 20% |
115 | Worcester, MA | 20% |
207 | Laurel-Hattiesburg, MS | 20% |
95 | Akron, OH | 20% |
117 | Lancaster, PA | 20% |