the one year that I’ve been off daily radio, I’ve spent a lot of time thinking about the future of radio and talking to smart people in the media universe to gauge their thoughts. My question has been pretty simple: what will radio look like in five years? And I keep coming back to this answer — radio won’t look like it does now, not even close. We’re rapidly moving towards an era when all media is on demand at the exact moment that the consumer wants to see it.
That’s how my kids already consume all of their media, they expect every television show and movie ever made to be watchable at the exact moment they want to see it. The idea of scheduled programming is absurd to them.
I talked to tons of people about what my radio future should be and everyone under the age of forty said to not even worry about being on a radio dial, just do a podcast and let people find it. For months I wrestled with the decision of whether to do national radio show or do a daily podcast. But then something crazy happened, technology leapt ahead this spring. The first time I went on Periscope I saw the future.
Which led to some thrilling new opportunities.
That’s why I’m excited to announce my “radio” future.
Starting soon we will debut Outkick the Show, a daily one hour show that will broadcast live on Outkick, Fox Sports, Periscope, Facebook, and YouTube — replete with all your live comments — as well as turning the show into a daily podcast that you can download to listen to at your convenience.
The plan right now is to broadcast live each weekday at 12 eastern, 11 central, 10 mountain and 9 pacific. The show will air from my house, which means that I probably won’t even wear pants. I will, however, be able to take calls, interview guests, and conduct all of the typical business of a radio show without traditional commercial breaks and with live video as well as your streaming comments which I will respond to in real time, in typical Periscope press conference fashion.
Oh, and there will be no FCC restrictions on this show.
In addition to a daily weekday show we will also be doing post-game shows outside of that regular time spot that are flexible in nature. Some will be scheduled in advance, others I’ll decide to do on the spur of the moment. Big game ends in a controversial manner? Bang, we’re live with Outkick the Show. Coach retires or is fired, player arrested, it’s live show time. And it won’t just be sporting events either: presidential debates, VMAs, the Oscars, you name it, we’ll have a live show for you just after the broadcast ends for most big television events.
To read the rest of the article read Clay’s column where this was originally published
Jason Barrett is the owner and operator of Barrett Sports Media. Prior to launching BSM he served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco and 101 ESPN in St. Louis. He has also produced national shows for ESPN Radio including GameNight and the Dan Patrick Show. You can find him on Twitter @SportsRadioPD or reach him by email at JBarrett@sportsradiopd.com.
Good Karma Brands Expands Two ESPN Wisconsin Shows to 1430 ESPN
“We are excited to integrate ESPN Wisconsin programming into our lineup with the launch of 1430 ESPN,” said Ryan Gabel, GM
Four days after flipping WBEV1430 to sports, Good Karma Brands is adding two programs, Wilde and Tausch and Scalzo and Brust, to it’s Beaver Dam, Wisconsin station 1430 ESPN. Both shows currently air in Madison and Milwaukee, are coming to Beaver Dam, Wisconsin.
Wilde and Ausch airs 9a – Noon while Scalzo and Brust broadcasts from 4p-6p.
“We are excited to integrate ESPN Wisconsin programming into our lineup with the launch of 1430 ESPN,” said Ryan Gabel, GM. “Every morning, fans in Dodge County will hear from Packers Hall-of-Famer Mark Tauscher and award-winning Packers reporter Jason Wilde. In the afternoon, they can tune into former Wisconsin Badger basketball star Ben Brust and longtime ESPN Radio host Greg Scalzo. The versatility and analysis from each of the shows will make 1430 ESPN a one-stop sports station for our listeners.”
The new line-up in Beaver Dam starts August 22.
Pat McAfee: ‘Hard to Believe, But Tom Brady on The Masked Singer Makes Sense’
“He’s gonna have a goat head on him obviously.”
The absence of Tom Brady from training camp has had people buzzing this entire week. Most of the mainstream media speculation has centered on his health and what the Tampa Bay Buccaneers are capable of without their quarterback.
That was until Friday when an internet theory that Tom Brady was fulfilling an obligation to FOX to appear on The Masked Singer started gaining steam. The theory has been fleshed out on reddit and shared by Kendall Valenzuela on The Fantasy Life Twitter account.
Pat McAfee took notice and talked about the theory on his show Friday afternoon. He noted that the details of Brady’s absence from Bucs’ camp work. He had a specific date he had to leave and was not able to tell the team when he would be back.
“What is something that has a beginning date that was planned, but doesn’t have an end date?” McAfee asked rhetorically.
The next season of The Masked Singer, a reality competition featuring celebrities in disguised competing in a karaoke contest, is set to debut in a month. McAfee says it isn’t hard to guess how FOX would dress Tom Brady if he were participating.
“He’s gonna have a goat head on him obviously.”
Part of the theory details the business relationship between FOX and Brady. When his playing career is over, the quarterback will start a ten-year contract with FOX that will see him in the booth alongside Kevin Burkhardt for the top NFL game on the network each week and have him serve as an ambassador for the network. The deal pays Brady $375 million and many believe this is the first of his duties under the terms of the contract.
“That seems, like, not possible, but maybe,” McAfee said. He noted that whether it was negotiations or a demand, FOX telling Tom Brady that they need him for The Masked Singer in the middle of the NFL preseason is hard to imagine.
“Fox has literally survived off the NFL, so I would love to hear the conversation between FOX and Tom Brady going ‘We’re paying you $375 million at some point, right? You’re gonna do The Masked Singer in the middle of training camp.’ That’s what would have had to have happened, right, for that to take place?”
The Tampa Bay Buccaneers expect Tom Brady back in time to start the regular season. FOX has not said whether or not it has given Brady a date that it expects him in the broadcast booth.
Tim Allen Joins 97.3 The Game
It took Tim Allen just over 24 hours to find a new job after being laid off by 1250 The Fan‘s during Audacy’s round of cuts.
Allen tweeted he’s joining iHeartMedia’s 97.3 The Game to continue his long running Milwaukee Brewers postgame shows. Allen worked for 1250 The Fan for 17 years before being cut Tuesday.
97.3 The Game announced this news this morning during The Steve Czaban Show.
“It has been a crazy few days. I will just say that,” Allen said during his appearance. “Change is something that people handle a little bit differently and, man, what a run. It really was…I’m excited for this change.”
Bill Schmid noted how influential Allen was in starting his career. Schmid also said when he got the news of Allen’s departure from 1250 The Fan, he sent a text to his boss that just said “Tim Allen” and Allen’s phone number.