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Kevin Durant to Co-Produce Documentary

Brandon Contes

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Fox Sports Films announced a new project in collaboration with Kevin Durant’s company, Thirty Five Media, as part of their “MAGNIFY” series. The documentary will follow the lives of incarcerated basketball players at the San Quentin State Prison.

“MAGNIFY” was launched by Fox Sports in November 2017 to compete with ESPN’s 30 for 30. Their first film was co-produced by LeBron James’ multimedia company, UNINTERRUPTED. In February, a second project was released in conjunction with co-producer Dwayne Wade, now Kevin Durant gets his opportunity to tell a story on the Fox Sports’ platform through his documentary titled, “Q Ball.”

Kevin Durant and his Thirty Five Media business partner, Rich Kleiman will serve as the film’s executive producers along with Jamie Patricof and Katie McNeill from Hunting Lane Films and Jordan deBree of HEIST. Emmy Award winner Michael Tolajian will direct the documentary.

“My first visit to San Quentin with my teammates was an unforgettable experience that moved me and made me want to bring it to a larger audience,” said Durant. “This film shines a light on these individuals, their struggles and their connection through basketball.”

Durant has visited the prison with some of his Golden State Warriors teammates which helped fuel the idea for the film. “Q Ball” depicts the inmates’ struggles and shows how basketball helps in their search to find freedom and redemption.

“This commitment to deeper storytelling – pointing the cameras where they’re needed most — diversifies our voice and gets audiences thinking about sports in a broader context beyond wins and losses,” said Charlie Dixon, EVP of content at FOX Sports when MAGNIFY was launched. “The aim is to create dialogue and hopefully affect change in the communities where these stories are told.” Kevin Durant’s “Q Ball” falls right in line with Dixon’s vision for MAGNIFY.

Brandon Contes is a freelance writer for BSM. He can be found on Twitter @BrandonContes. To reach him by email click here.

Sports TV News

Steve Rosenberg Out As President of Diamond Sports Group

“John Ourand of Sports Business Journal reports that a memo went out to the company on Monday morning announcing the change.”

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A company declaring bankruptcy is never good for the people at the top. Steve Rosenberg is experiencing that right now. He is out as the president of Diamond Sports Group.

John Ourand of Sports Business Journal reports that a memo went out to the company on Monday morning announcing the change. In it, Diamond CEO David Preschlack wrote that CFO David DeVoe will assume Rosenberg’s responsibilities for now.

Steve Rosenberg joined Sinclair in 2020. He replaced Jeff Krolik as the company’s president of local sports.

Last week, Diamond Sports Group filed for Chapter 11 bankruptcy. The company intends to work out new deals with the NBA and NHL for its Bally Sports RSNs in hopes that it will remain in tact. Ourand writes that an attempt to do the same with Major League Baseball has not yielded meaningful results as of yet.

“With the recent appointments we have made to the senior leadership team, and the talented staff we have throughout the organization, I am confident in this team’s ability to work together to execute our strategic goals at this time,” Preschlack wrote in his memo.

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Sports TV News

Variety Predicts Sports Betting Broadcasts Future of RSNs

“With the state of the RSN business a little hazy for some networks, closer integration with gambling is something that VIP+ expects to be leant into more in an effort to engage the most passionate local fans.”

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The sports betting market grew in 2022. With five new states legalizing mobile wagering last year, that is not a surprise. The overall take for sportsbooks was $93.4 billion. That is a whopping 84% growth over 2021.

With so much money coming from new markets, Variety wanted to get an idea of how much the sports betting industry is actually growing versus how much of the growth is artificial.

The study from the publication’s VIP+ shows that in markets with a full year of mobile wagering on the books before 2022, the growth is slower but still significant at 19%. Writer Gavin Bridge suggests that the statistic could hold the answer for the future of regional sports networks.

“While winning money was the most popular reason for sports betting, data provided by VIP+’s research partner CRG Global in our ‘Sports Gambling & Media‘ report show that one of the most popular reasons was that betting ‘makes the games I watch more exciting,’ with several other reasons relating to watching televised games also important to some betters,” he writes.

With regional sports networks looking for a new model in the face of serious economic uncertainty, Bridge points to Comcast’s regional NBC Sports networks as a reasonable path forward.

Through its partnership with PointsBet, NBC offers alternate broadcasts of the local teams it covers that have a gambling focus. The alternate feed have not been available for every game on the RSNs, but Bridge writes that we could see more of that in the future.

“With the state of the RSN business a little hazy for some networks, closer integration with gambling is something that VIP+ expects to be leant into more in an effort to engage the most passionate local fans. Ultimately, sports betting overlays and alternative game feeds can be anticipated for most major sports in the coming years as media partners look for new revenue streams and ways to engage fans for longer.”

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Sports TV News

NCAA Tournament Delivers Highest-Rated Round of 64 Ever

“ For the first round on Thursday and Friday of last week, games accomplished a total audience delivery of 9.2 million viewers.”

Jordan Bondurant

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The first two rounds of the 2023 NCAA tournament are in the books, and the TV ratings indicate historic viewership.

For the first round on Thursday and Friday of last week, games accomplished a total audience delivery of 9.2 million viewers. This was for contests on TBS, CBS, TNT and truTV in addition to streaming on March Madness Live.

Action on Thursday averaged 8.4 million, up 2% compared to 2022.

On Friday, game broadcasts averaged 9.3 million, making it the most-watched first round ever.

The Sweet 16 tips off on Thursday this week.

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