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Tony Grossi Suspended Over Baker Mayfield Remark

“Although the station was in break, Grossi’s derogatory comment was heard on the live feed at TheLandOnDemand.”

Brandon Contes

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ESPN Cleveland announced the indefinite suspension of Tony Grossi after he called quarterback Baker Mayfield a “f*****g midget on a hot mic, thinking he was off-air.

The comment was made at the NFL Combine in Indianapolis while Grossi, a Browns reporter and contributor to The Really Big Show, was talking to ESPN Cleveland hosts Aaron Goldhammer and Tony Rizzo. Although the station was in break, Grossi’s derogatory comment was heard on the live feed at TheLandOnDemand.

“We are aware of Tony Grossi’s statement about Baker Mayfield,” ESPN Cleveland operator Good Karma Brands said in a statement. “The term Tony used is a derogatory slur to describe Little People. Good Karma Brands will not tolerate derogatory language that demeans others or groups of people. We are addressing this matter with Tony directly, and while we normally do not comment on personnel matters, we do want to share that we have made the decision to immediately and indefinitely suspend Tony Grossi. In addition, we will pursue sensitivity and inclusion training for everyone on our content teams across our company.”

“I sincerely apologize for using a word that is a derogatory slur,” Grossi wrote in a statement. “There’s no excuse for using that language in any context. It was said without malice but also without thought.”

“It is well known that Baker and I have had our differences, and in the course of this experience, I’ve had to question my role in the erosion of the relationship,” he continued. “I have always endeavored to report and comment on him and the team fairly, and am shaken by these events.”

As Grossi points out, it wasn’t the first time the Browns reporter had an issue with their quarterback. Prior to the 2018 draft, Grossi threatened retirement, stating he’d be “done” if the Browns selected Mayfield.

Last October, Mayfield walked out of a press conference after a line of questions from Grossi about their play calling against the Patriots. Mayfield cut the presser short, ending the exchange with “Jesus Tony.”

Baker Mayfield, who regularly responds to media criticism, has not commented on the latest incident involving Grossi and ESPN 850.

Sports Radio News

16.9% of All Sports Radio Listeners Are Streaming

The news comes as Nielsen reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.

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Streaming Radio

According to Nielsen, sports radio stations are the third-most streamed spoken word format, just behind Talk/Personality and News/Talk/Info. The trend is continuing to show that streaming is on the uptick.

The survey found that in May 2022, 16.9% of sports talk radio’s audience tunes in via the station’s online stream. That news comes as Nielson reported that 11.3% of all radio listenership comes thru a stream, up from 6.9% in May of 2020.

Nielsen notes that in the 45 PPM markets they are grabbing data from and the 4,800+ stations that stream in those markets, just 30% of them are encoded. That encoding allows for Nielsen to accurately measure the streams. They used the listener data from 1,500 stations across the U.S., in their latest report, AM/FM Radio Streaming Growth in PPM Markets

The survey also showed that streaming levels differ widely by radio format. Spoken word formats display strong streaming listenership (Talk/Personality: 31.2%, News/Talk/Info: 19.1%, All Sports: 16.9%). In fact, Nielsen found that 1/3 of all AM/FM streaming in PPM markets is to spoken word formats.

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Sports Radio News

New Study Finds Listeners to MLB on Radio Are Willing to Spend

More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team… 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.

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MLB Radio

When it comes to advertiser’s attempting to reach an affluent and engaged audience, sports talk radio might have a whale on their hands. Major League Baseball play-by-play features an audience that has money and has no problems spending it.

In a recent MRI-Simmons study, data shows that consumers who listen to MLB broadcasts on the radio are the perfect audience for sports marketers. According to the analysis, done by Katz Radio Group, nearly two thirds (62%) of those surveyed consider themselves “super fans” of baseball. That number is 58% higher than the average.

Radio Listeners to MLB

Those “super fans” are willing to spend to support their team, as well. More than one third (34%) of the respondents recently purchased clothing/apparel that features their favorite team. Those fans are also far more willing to make the trip to see their team. The study found that 27% have visited a ballpark in the past year. That compares to only 19% of the average MLB fan base has made an apparel purchase to support their team while just 11% have gone to a game in person in that same time span.

The news continues getting better for advertisers. Continued analysis reveals that 66% of listeners are currently employed and have a median household income greater than $106,000.

Listeners to MLB games on the radio are also 34% more likely to place a sports bet and 106% more likely to be a participant in fantasy baseball.

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Sports Radio News

Jeff Dean Signs Off At ESPN Tucson for The Final Time

Dean said on Facebook: “…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”

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Jeff Dean Show

Fans will no longer be able to tune into ESPN Tucson and hear Jeff Dean hosting his show. Friday morning was his last show, according to his Facebook and Twitter pages.

The Jeff Dean Show had been airing from 7-9a MT weekday mornings. Dean took to social media to relay the news and the reason behind him stepping away from the microphone. Dean said on Facebook:

“This morning I signed off from my radio show on ESPN Tucson for the final time. I have been devoting too much of my life and my time to working multiple jobs…the years of burning the candle at both ends has taken a dire toll on my health and for the first time in my life, I’m going to put myself and my livelihood first”

Jeff Dean Facebook

Dean went on to emphasize that he isn’t stepping away from ESPN Tucson, he’s just taking himself off the air. He also added that “gladly, I will be continuing my position as PA announcer of University of Arizona Football and Men’s basketball.”

Dean would also go onto Twitter to add even further context for his self-removal from the ESPN Tucson airwaves. He added, “It’s not a decision I arrived at hastily, as it’s been a 6 month mental grind to make the ultimate decision that had to be made, and I’m not particularly happy about it, but I have to put my health first, we all do, and make sure we’re around long enough to enjoy life”.

Dean had been ESPN Tucson’s morning host since November 2019.

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