Mike Greenberg returns to ESPN Radio’s airwaves on Monday August 17th, taking over the 12p-2p ET timeslot, a change from his morning routine. Secure with a place in the NAB radio hall of fame, the lead chair on ESPN’s hit television program ‘Get Up‘, and 32,000+ hours of on-air broadcasting under his belt, some in Mike’s position would pass on the chance to increase their work load, and accept a new challenge, but that’s not how Greeny operates. In this conversation, Mike shares what interested him about returning to host a solo midday program, how content will be approached on the show, the method to his madness when it comes to interviewing and teasing, advice he’s passed on to the network’s new morning show, and more.
Additionally, BSM President Jason Barrett spends 5 minutes prior to the conversation sharing a few observations, opinions, and questions about ESPN Radio’s changes.
SUBJECTS COVERED WITH MIKE:
- When he started thinking about returning to radio
- Launching new shows and handling negative feedback
- His vision and content approach for the new midday show
- How social issues will be covered on the program
- Winning over listeners who prefer local hosts
- The way he approaches interviewing and teasing
- Remembering Detroit sports radio host Jamie Samuelsen
- The likelihood of football still being played in December
FROM THE GUEST:
Follow Mike on Twitter: @ESPNGreeny
Jason Barrett is the owner and operator of Barrett Sports Media. Prior to launching BSM he served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco and 101 ESPN in St. Louis. He has also produced national shows for ESPN Radio including GameNight and the Dan Patrick Show. You can find him on Twitter @SportsRadioPD or reach him by email at JBarrett@sportsradiopd.com.
Producers Podcast – Billy Gil, The Dan Le Batard Show
Billy Gil relives the show’s exit from ESPN, talks about what he has learned about being part of the cast on a big show, and explains the value of being polite.
Brady Farkas is a sports radio professional with 5+ years of experience as a Program Director, On-Air Personality, Assistant Program Director and Producer in Burlington, VT and Albany, NY. He’s well versed in content creation, developing ideas to generate ratings and revenue, working in a team environment, and improving and growing digital content thru the use of social media, audio/video, and station websites. His primary goal is to host a daily sports talk program for a company/station that is dedicated to serving sports fans. You can find him on Twitter @WDEVRadioBrady and reach him by email at email@example.com.
Seller to Seller: Adam Shifrin, Westwood One
Jeff Caves is a sales columnist for BSM working in radio, digital, hyper-local magazine, and sports sponsorship sales in DFW. He is credited with helping launch, build, and develop SPORTS RADIO The Ticket in Boise, Idaho, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at firstname.lastname@example.org or find him on Twitter @jeffcaves.
Media Noise: ESPN Shake Up Adds Local Flavor to New York Sports Radio
Demetri is joined by Derek Futterman and Garrett Searight this week as Media Noise does a deep dive into ESPN Radio’s lineup change, taking both a national and New York-centric view.
Demetri Ravanos is the Assistant Content Director for Barrett Sports Media. He hosts the Chewing Clock and Media Noise podcasts. He occasionally fills in on stations across the Carolinas. Previous stops include WAVH and WZEW in Mobile, AL, WBPT in Birmingham, AL and WBBB, WPTK and WDNC in Raleigh, NC. You can find him on Twitter @DemetriRavanos and reach him by email at DemetriTheGreek@gmail.com.