Sports Radio News
Schlereth & Evans Fuel 104.3 The Fan’s Summer Book Success
“Schlereth & Evans produced nearly 5 points above the station’s overall number.”
The Denver sports radio ratings for the summer book produced a mixture of highs and lows, but one constant was the performance of Mark Schlereth and Mike Evans. The 104.3 The Fan morning team led the market for the quarter with an impressive 11.3 share, placing them 1st among Men 25-54. The show did lose a point year over year, but a 1st place performance delivering double digit shares is one that The Fan had to feel great about.
Turning to middays, The Fan led its competition with ‘Sandy & Orlando’ delivering a 3.6 to place them 10th, and ‘Stokley & Zach’ finishing 6th with a 4.1. The bigger areas of concern were a 1.7 year over year drop by Sandy and Orlando, and a 2.3 year over year drop by Stokley and Zach. The lack of sports as a result of the pandemic certainly provide a valid reason for a decline. The tougher conversation is the nearly 8 point drop between mornings and the early midday show.
104.3 The Fan had to feel good about the afternoon performance it received from Darren ‘DMac’ McKee and Tyler Polumbus. ‘The Drive‘ came in 2nd for the book with a 6.7 share. That led the local competition and News/Talk station KOA where DMac’s former partner Alfred Williams hosts head to head against his former employer. The Drive did lose 1.6 in share year over year, the result of the pandemic impacting sports radio brands.
Overall, The Fan was the top sports radio brand in the market for the quarter in weekday prime (M-F 6a-7p), finishing 2nd with a 6.5. Last year at this time they were just above an 8 share. However, with its morning show producing nearly 5 points above the station’s number, The Fan is in good shape. The challenge now is getting the rest of the lineup to elevate to a similar position.
In terms of local competition, Altitude Sports Radio 92.5 is still relatively new to the marketplace and has a long way to go, but there were a few positives to recognize.
Starting in mornings, the team of Vic Lombardi, Marc Moser, and Brett Kane doubled their share year over year. They sit further back at a 1.3 but improving during a pandemic minus sports while most in the market decline is something the station likely feels good about.
In afternoons, Nate Kreckman and Andy Lindahl saw similar improvement, raising their overall share year over year by 33%. The show is now up to a 2.1 and in 12th place during the summer book, a climb of 8 spots. That’s a strong gain in just 12 months.
Middays is where Altitude stumbled in the summer book. Josh Dover, Ryan Harris and Scott Hastings suffered the same fate as some of The Fan’s shows, dropping seven tenths of a point year over year. The midday trio did a 1.3, falling to 20th.
For the quarter, Altitude was the lone sports radio brand in the market to grow year over year. Though the progress was light, one tenth of a point improvement in M-F 6a-6p, it beats the alternative.
With the Nuggets and Avalanche advancing to the playoffs and Broncos football creating more interest in the market during the fall, the next quarter should offer more content opportunities for shows and stations to take advantage of.
Sports Radio News
Mike Florio: Chris Simms Isn’t Desensitized to Internet Criticism
“Chris takes a lot of crap. I take a lot of crap. I’ve been doing it a lot longer than Chris, and I think sometimes Chris just kind of reaches the end of the rope.”
Chris Simms caught some heat this week while discussing the death of Miami Dolphins fan Eric Carmona. Carmona was the brain behind the Tuanon viral videos, which featured him in a Dolphin mask attacking critics of Miami quarterback Tua Tagovailoa. Simms was one of his frequent targets.
Carmona was killed in a motorcycle accident last week. He leaves behind a wife and four children. He was just 30 years old.
Mike Florio brought the story up on Pro Football Talk Live, because Tagovailoa himself donated $10,000 to a GoFundMe campaign to support Carmona’s family. Simms responded by noting that Carmona was a frequent critic of his.
Florio pushed back saying that trolling is better than being ignored. People are passionate about their teams and if they are passionate about attacking you for criticizing their teams, it means you matter to them.
“This is a deep subject and I think it’s societal and I won’t go into it because I’m only going to get myself in trouble,” Simms responded. “We’re also setting an example like, ‘Hey here’s money to a guy who was very negative too.’ That’s all I’m saying.”
On Friday, Florio made his weekly appearance on WQAM in Miami. Morning show host Joe Rose asked Florio what Simms was thinking with those comments.
“I don’t know. That’s a question for Chris, and you could invite him on and he could talk about that,” Florio answered. “And I’m not trying to be flippant by saying that. I understand the way he feels from my perspective.”
He did try to explain the point he was making to Simms in saying that being trolled is better than being ignored. He reminded Rose that there is a thick skin required to having the kind of jobs they do.
“Chris takes a lot of crap. I take a lot of crap. I’ve been doing it a lot longer than Chris, and I think sometimes Chris just kind of reaches the end of the rope. He doesn’t actively participate in Twitter. He has one of the producers at NBC that primarily updates his account. So I don’t think he’s become as desensitized to it as I have over the years.”
Simms caught heat earlier this week from another fan base. Joe DeCamara and Jon Ritchie of the WIP Morning Show ripped the NBC analyst for ranking Jalen Hurts as the seventh best QB in the league.
Sports Radio News
Stoney & Jansen Baffled By NBA Finals TV Schedule
“They’ve got to get up early on the [West] Coast. We’ve got to stay up late because Monday Night Football can’t start until 8:30. It goes both ways.”
The NBA Finals and Stanley Cup Final continue with games taking place this weekend, and many basketball and hockey fans are expected to tune in to watch the action. The Denver Nuggets will try to take a 3-1 series lead on the Miami Heat, while the Vegas Golden Knights will look to rebound from an overtime loss to return home one win away from a championship. Aside from the pomp and circumstance, there is considerable intrigue pertaining to the action on both the court and the ice. The challenging part of the entire situation is knowing when the games are played due to the disjointed nature of the schedule.
Throughout the NBA Finals, games have taken place three days apart from one another, while the Stanley Cup Final has followed a similar pattern but both avoid playing games on Sundays. As a result, there were only two days between the first two games of the Stanley Cup Finals, but three for the remainder should it reach a deciding seventh game. Similarly in basketball, the first three games of the NBA Finals were played every other day, but the remainder of the series is scheduled with two days of rest. There is a chance the decision was made to accommodate travel schedules, as both series are aligned in a 2-2-1-1-1 pattern, meaning the first two games are played in one city; the next two are played in the other; and then they continue to alternate until a champion is crowned.
“I don’t know why the NBA’s not playing on Sunday,” 97.1 The Ticket morning co-host Mike Stoney said. “That big travel day – because you really need travel days nowadays with your private planes to fly from Miami to Denver.”
Show co-host Jon Jansen, who played 10 seasons in the NFL as an offensive tackle with Washington and Detroit, expressed how some players may need to acclimate themselves to the altitude in Denver, Colo. The city is located 5,280 feet, or one mile, above sea level, making the air thinner and dryer and presenting some visitors with difficulty breathing. Jansen never felt the effects of altitude sickness, claiming that it was never a big deal for him, but obviously, everyone reacts to things differently.
“Basketball in particular and hockey because it’s constant running, especially at your position,” Stoney proposed. “You’re not running like madmen [in football] like they do in basketball where I think it affects you the most.”
The schedule also presents challenges for consumers around the United States living in different time zones. The NBA Finals do not begin until 8:30 p.m. EST, and the games often do not include until close to midnight. Especially on weeknights, asking East Coast fans to stay up late and then go to work early in the morning limits the amount of sleep they can receive. Meanwhile, those on the West Coast are just returning home from a standard eight-hour workday and may have other tasks to carry out.
“They’ve got to get up early on the [West] Coast,” Jansen said. “We’ve got to stay up late because Monday Night Football can’t start until 8:30. It goes both ways.”
There is no perfect time slot that will appease all consumers, but even so, ratings for this year’s NBA Finals have exceeded most expectations. Game 3 attracted an average audience of 11.2 million viewers and peaked at a figure of 12.4 million, down 2.5% from last year’s third game of the NBA Finals between the Boston Celtics and Golden State Warriors. Viewership for the first three games of the NBA Finals is averaging 11.6 million, representing a nearly 2% decline from last year’s numbers. ESPN reported its most-watched playoffs across its platforms in the last 11 years, with the total playoff viewership audience averaging approximately 6.1 million people.
Sports Radio News
Colin Cowherd: I Have Tried to Invest in MLS Teams Twice
“I think they’re smart. I think they’re boutique stadiums, their fanbases feel European. The in-game environment’s excellent.”
Could we have seen FOX Sports Radio host Colin Cowherd having some sort of ownership stake in an MLS team? Cowherd said he tried, and then he tried again.
Talking about Inter Miami adding global superstar Lionel Messi on Thursday, Cowherd mentioned that he inquired about getting involved with the league, but the asking price at this point is too much for him.
“I have twice tried to invest in the MLS, and I just can’t afford it,” Cowherd said. “I think they’re smart. I think they’re boutique stadiums, their fanbases feel European. The in-game environment’s excellent. The academy is slowly becoming something, but it is becoming something their academy system. And they are now on a regular basis going and getting the world’s biggest soccer stars.”
Colin pointed out that Messi is the most popular athlete in the world, boasting social media followings and name recognition that easily eclipses that of superstar athletes like LeBron James and celebrities like the Kardashians and Beyonce. So not only is Messi’s signing a monumental moment for Inter Miami owner David Beckham, but it’s a feather in the cap signing for Major League Soccer as a whole.
“Messi is massive for the MLS. It’s the biggest moment in the history of the franchise,” he said. “Think Beckham times two. And Beckham was big when he arrived here in the States.”
“I think it’s cool that the MLS, our domestic soccer league, can go out and bring a superstar – not a star, a mega superstar on our soil regularly,” he added.
Jordan Bondurant is a features reporter for Barrett Sports Media. He’s a multimedia journalist and communicator who works at the Virginia State Corporation Commission in Richmond. Jordan also contributes occasional coverage of the Washington Capitals for the blog NoVa Caps. His prior media experiences include working for the Richmond Times-Dispatch, the Danville Register & Bee, Virginia Lawyers Weekly, WRIC-TV 8News and Audacy Richmond. He can be reached by email at firstname.lastname@example.org or follow him on Twitter @J__Bondurant.