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Elder Blames Media for Caller’s Racially-Charged Outburst

The nearly one minute call was left on the program’s voice mail so Elder invited the unidentified caller to call back into the program and discuss the issues that he had raised.

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Photo by Gage Skidmore CC BY-SA 2.0.

Conservative radio hosts are often lightning rods for criticism, but callers rarely unleash criticism directly at the host themselves. Larry Elder, the African-American host of The Larry Elder Show, endured such harsh criticism from a caller on Tuesday night as he was called a “Mother F*cking Racist”, an “Uncle Tom” and many other racially charged expletives.

The nearly one minute call was left on the program’s voice mail so Elder invited the unidentified caller to call back into the program and discuss the issues that he had raised. Interestingly, Elder did not blame the caller for his outburst, but instead the media.

“The media has pushed this idea of systemic racism for ratings and they have convinced this gentleman and others that I am the enemy,” Elder said. “It’s ingenious if you think about it. It’s a classic sting operation. They (the media) have convinced their mark that they haven’t been stung and if they do realize it, they blame someone else.”

Elder adds that anger toward conservatives comes from people blindly following the media.

“People like this gentleman are like lemmings,” Elder said. “They will follow the media right off of a cliff and then pull the lever for the Democrats 95 percent of the time, even though they have policies that are directly harmful to their best interests. They should be mad at those policies, not me.”

Elder also implies that fostering anger toward conservatives is part of a Democratic plan to keep people from focusing on failed policies.

“Nancy Pelosi and Chuck Schumer have to be laughing over this,” Elder said. “They know it’s all B.S. and yet they have painted me as the bad guy, because I say things like the majority of Black and Brown parents in the inner city want school choice for their children. That goes against their agenda, so they paint me as a racist and now this gentleman calls in talking about my lips, among other things. Just because I support (former) President Trump, who had the best economy ever for Black People and supports school choice, that does not make me a racist.”

Elder closes the segment by addressing his caller directly.

“’Sir, there is not some invisible force holding people back from realizing their potential,” he said. “I have more faith in you than you do in me. You can accomplish anything you want. If you want to be angry at something, focus on the policies. In Baltimore, a city with a Democratic majority, in 13 schools, zero percent of the students can do math at grade level. Be mad at that. Get angry over the fact that 70 percent of the homicides in Baltimore are Black on Black violence. Don’t be used and manipulated by the media, sir. They are treating you like a moron. They are laughing at you. How is calling me and attacking me helping? They are treating you like a schoolboy and honestly, you should be ashamed of yourself for letting it happen.”

News Radio

Syndicated Host Need to Do Their Part to Create Local Flavor

Syndicated host should be willing to do whatever they can (if they’re smart and care) to help a station and local market. 

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Those of us on the programming side of radio all want more. Granted, if we have a single, competitive bone in our body, we should want more; more marketing, more access to research and information, more cross-promotion, and in many cases, more local content. But, there’s nothing wrong with wanting that and pushing for it while also understanding the problematic situations our business finds itself in as we continue to dig out of the pandemic. 

So there have always been two options. On would be to complain to anyone who will listen (and that group is much smaller than you think), or continue to push forward, make the best of the resources you’re given while also planning and plotting for a future of achieving what it is you eventually want for the radio station. 

Depending on your company and market size, you may have one or two local shows on your station for many news talkers. Of course, you may prefer having local, but at the same time, having syndication isn’t something you need to, or should, view as a negative. 

What can you do in news talk syndication to create a “local flavor”? How can you make these syndicated hosts, many of whom have hundreds of affiliates, feel like they’re part of your market? Well, that depends on who your host is, but many will be willing to do whatever they can (if they’re smart and care) to help your station and market. 

In our case at KCMO Talk Radio, Dave Ramsey has always been a very engaged syndicated host with our market. From hosting Ramsey events in Kansas City to providing himself and his personalities as guests on our local shows to doing local endorsements, there is a strong connection and feeling to the audience that Dave is part of the KCMO family. He has also been a staple in his mid-day time slot on the station for over a decade.

For more newcomers to the station like Ben Shapiro, who is also incredibly busy as a co-founder of The Daily Wire, he may not be as accessible. Still, he is willing to turn around topical and unique liners and rejoins we can use throughout syndication that make Ben sound like he’s one with Kansas City. For example, rejoins over bumper music during the holidays, saying, “Hey, it’s Ben Shapiro, and to all our KCMO listeners, Merry Christmas and Happy Holidays!”

Around the rest of the station, Mark Levin’s book publisher was kind enough to send us a few extra copies of his recent bestseller, American Marxism. We then planned an interview with Mark to promote his book and talk about the day’s news while announcing we would then be giving away copies all week long. 

Some of these items are smaller than others, but they’re personable and are appreciated by listeners. And guess what, these small things add up.

Granted, they may not add up by tomorrow, next week, next month, or even next year, but they’re building blocks. Whether it’s something glorious like events with personalities or smaller items like topical liners, these move the station forward in a positive way. As a bonus, it prevents you from complaining to someone who likely doesn’t want to hear it anyway. Everybody wins. 

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News Radio

Julie Mann Resigns as Managing Editor of WBBM Newsradio 780AM

Mann has been with WBBM since 1995 when she joined the station as a news reporter. 

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The managing editor of Audacy’s WBBM Newsradio 780AM in Chicago will resign effective Dec 10. 

According to Roger Feder, Julie Mann’s resignation was announced to the staff Wednesday by Ron Gleason, brand manager and news director of WBBM Newsradio. 

Mann has been with WBBM since 1995 when she joined the station as a news reporter. 

“Julie has been instrumental in our news coverage, interacting minute by minute with our reporters, working closely with our behind-the-scenes team and taking care of a laundry list of needs,” Gleason wrote in an internal email.

Mann is reportedly leaving the station for a job closer to home, but she has not publicly revealed her plans. 

“For me personally, I will miss her camaraderie, tremendous work ethic and the incredible amount of help she’s given me over the years,” Gleason wrote. “An invaluable resource in so many ways, she’s been a great leader, teacher and counsel to all of us.”

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News Radio

640 Toronto Names Amanda Cupido Director of Talk & Talent

“I’m so excited to be joining this incredibly talented team,” Cupido said  

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According to AllAccess, former reporter/producer Amanda Cupido has been tapped as the Director of Talk & Talent at Global News Radio 640 Toronto.

Cupido worked at crosstown rival NEWSTALK 1010. She also authored a book on podcasting titled, “Let’s Talk Podcasting: The Essential Guide to Doing it Right.”

“I’m so excited to be joining this incredibly talented team,” Cupido said in a statement. “Audio storytelling is the backbone of humanity and right now we have the opportunity to push the boundaries of the medium and think beyond.”  

Global News Radio 640 Toronto and is now owned by Global News’ parent company Corus Entertainment, one of the largest media companies in Canada.

“Amanda is one of the most respected audio storytellers in Canada,” said Gifford. “With her experience in radio, podcast, as an entrepreneur and educator, she has become a thought leader, a champion, and a disrupter in the audio space.”

Gifford added that he looks forward to having Cupido’s expertise and “fresh perspective.”

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