Connect with us
BSM Summit
blank

Sports Online

UFC Signs DraftKings as Exclusive Sports Book Sponsor

The UFC and DraftKings have agreed on a reported 5-year, $350 million deal. DraftKings will become UFC’s exclusive sportsbook and DFS (Daily Fantasy Sports) sponsor.

Will Galvez

Published

on

blank

DraftKings was founded in 2012. In nine years, there are reportedly 8 million users. The UFC wants some of that action.

The UFC and DraftKings have agreed on a reported 5-year, $350 million deal. DraftKings will become UFC’s exclusive sports book and Daily Fantasy Sports sponsor.

Media and marketing obligations will cost $250M including an additional $100M in cash rights fees, sources say.

“Three things we look for in any deal,’’ UFC Senior VP/Global Partnerships Paul Asencio said. “Revenue, exchange of brand equity, and the ability to be a great marketing partner across all kinds of media. DraftKings checked every box as fully as possible and they are a blue-chip brand in their category, which is where we’re trying go with all our partners.’’

Sports Online

NSMA Announces Finalists for Awards, Hall of Fame

Final voting for the statewide and national awards, as well as for the Hall of Fame, will take place throughout this month, and the winners and inductees will be announced on January 9.

Jordan Bondurant

Published

on

blank

The National Sports Media Association revealed its finalists for its national sportscaster of the year and national sportswriter of the year, and there are plenty of heavy hitters in the industry up for consideration for the NSMA awards.

Among the nominees for National Sportscaster of the Year include Al Michaels, Ian Eagle, Jim Nantz, Joe Buck, Kevin Harlan, and Mike Tirico. The full list includes Adam Amin, Jason Benetti, Joe Davis, and Mina Kimes.

For National Sportswriter of the Year, Adrian Wojnarowski, Ken Rosenthal, Nicole Auerbach, Pete Thamel, Pat Forde and Tom Verducci are among the biggest names. Candace Buckner, Katie Strang, Marc Spears and Wright Thomson round out the list of nominees.

The NMSA also revealed its finalists for the sportscaster and sportswriter Hall of Fame. James Brown, Joe Buck, Lee Corso and Tim McCarver are part of the sportscaster list, while Bill Plaschke and Ray Didinger appear among the names for the sportswriter hall of fame.

Final voting for the statewide and national awards, as well as for the Hall of Fame, will take place throughout this month, and the winners and inductees will be announced on January 9.

Winners and Hall of Famers will be honored at the NSMA Awards Weekend & National Convention held in Winston-Salem, N.C. June 24-26.

Continue Reading

Sports Online

Pat McAfee: Mentioning Brett Favre Scandal Is A Must

“We have to make sure that it’s mentioned every time that man is mentioned because that is a big deal that it happened.”

Jordan Bondurant

Published

on

blank

While things may have quieted down a little bit with Brett Favre and his scandal involving misuse of public funds in Mississippi, Pat McAfee is going to make sure people don’t forget what the hall of fame quarterback is accused of.

On his show on Wednesday, McAfee said he thought of a way to mention the situation during Aaron Rodgers’ weekly appearance the day before. Rodgers in conversation talked about learning under Favre in the first years of his NFL career in Green Bay.

“My brain was literally like we’re in the holiday season. Brett Favre – what did he do,” McAfee said. “He didn’t just steal from the poor. Oh, he is the actual Sticky Finger Bandits from Home Alone 2: Lost in New York.”

Pat added that whenever the name Brett Favre is brought up on his show, it is absolutely necessary to remind folks about the scandal.

“We have to make sure that it’s mentioned every time that man is mentioned because that is a big deal that it happened,” he said. “Now obviously Brett Favre Enterprises is alleging that this is all wrong. And I can’t wait to hear BFE to drop Brett Favre Enterprises’ side of the story. And we will judge it accordingly.”

“Even though as a football player, he was an incredibly tough football player, good football player, did a lot of things,” McAfee added. “Certainly in the middle of stealing from poor people in Mississippi right now. Have to chat about that.”

Favre is yet to be charged with any crimes, but the state is currently investigating the matter. Early in the fall, Favre’s weekly appearances on local and national radio shows were halted in light of the initial fallout from the story.

Continue Reading

Sports Online

Jemele Hill: Spotify ‘Has Given Me The Same Treatment’ As Joe Rogan

“It wouldn’t have made any sense for me to end the relationship with Spotify, which would have been very costly and wanting to make sure this network got off the ground was very important to me.”

Ricky Keeler

Published

on

blank

Back in June 2021, Jemele Hill signed a deal with Spotify to launch her own podcast network, The Unbothered Network, so she could provide more voices for black women. Over the last year, she has been able to tell many stories, but the business relationship can sometimes be a tricky one.

Hill was a guest on the That’s What She Said with Sarah Spain podcast, which Spain called her “last, for now” episode this week and she said that in any business relationship she has, she wants to know how the company will respond when she says something that people might deem controversial.

“Mostly what I think about now with the business relationships that I have is inevitably, I’m going to say something that’s going to be ahead of my time. When this happens, what’s going to be your response? That determines a lot. This Spotify relationship. All I can tell people is it’s complicated.”

One name Hill brought up on the podcast is Spotify’s business relationship with Joe Rogan and while Hill doesn’t agree with Rogan, she knows Spotify won’t ever ask her to change how she thinks:

“I don’t know Joe Rogan, I’m not here for Joe Rogan. He’s terrible. He irresponsibly uses his platform all the time. The way Spotify operates is it’s like the McDonald’s corporation. They lend out franchises. Maybe it would be a different conversation if they had ever come to me and said you know what, you can’t say that but they let Joe Rogan say whatever. That would be different.

“In their minds, they are just like we’re just the platform. Yes, we will clean up what we can but other than that, it’s out of our hands. They have given me the same treatment. If that were different, I’d say we have a problem here, but we don’t.

“On top of that, with me developing this podcast network for black women, that’s more important than Joe Rogan. It wouldn’t have made any sense for me to end the relationship with Spotify, which would have been very costly and wanting to make sure this network got off the ground was very important to me. I’m not going to walk away from that for somebody I don’t know.”

Hill told Spain that when she left ESPN in 2018, she still had multiple years left on her contract and she could have stayed, but she wanted to feel she could say whatever she wants to say.

“I could have stayed at ESPN. I had 3 more years left on my contract. That would not have been an issue. It was about the fact that I knew that I had more to say in different spaces and being there wasn’t going to allow me to do it. It felt constricting to be there. It doesn’t feel constricting for me to be at The Atlantic or Spotify. I can pretty much say what I want to say.

“That’s not to even suggest that I have something  so earth-shattering to say, but I can do it without some of the other corporate politics that I would have had to deal with at ESPN. I can pretty much blast the NFL into oblivion at The Atlantic because they don’t have a business relationship with the NFL.”

 In her post-ESPN ventures, Hill mentioned she enjoys that she can pick whichever projects she wants to be a part of.

“What I love is that when an opportunity comes in, it’s only one email, it’s me. There’s no kicking it upstairs, there’s no let me go see. I just respond yes or no or my assistant responds yes or no. I don’t have to run it past anybody. That freedom is invaluable.”

“Another thing that I like about this season I am in in my career is that I do get to cherry-pick certain projects. I’ve got to hustle like everybody else, don’t get me wrong, but the things I’m involved with, I’m super passionate about. That feels good to know you are pouring into something that you feel like is meaningful.”

Continue Reading
Advertisement blank
Advertisement blank

Barrett Media Writers

Copyright © 2022 Barrett Media.