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US Open Ratings Hit 5 Year High

Sunday viewership increased 76% from last year’s figures.

Russ Heltman

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Courtesy: USGA

Torrey Pines gave plenty of golfers headaches this weekend, but the west coast U.S. Open was a big boon for NBC ratings. Over its four days of play, the tournament became the most-watched U.S. Open in the past five years.

The final round which, saw Jon Rahm go birdie-birdie to seal the title, was watched by 5.7 million viewers on Sunday. That is a 76% increase from last year’s event. It also became the most-watched golf telecast since Tiger Woods won the 2018 Tour Championship.

Viewership peaked on Sunday around 8 p.m. ET with 9 million viewers, right as it became clear that Rahm was about to become the first Spanish U.S. Open champion. It was Rahm’s first victory as a father after he had to withdraw from The Memorial two weeks ago with a 6-shot lead because of a positive COVID test.

“It had to happen in a beautiful setting like this,” Rahm said on Sunday. “Three generations of Rahm’s on this green. One of them doesn’t know what’s going on.”

Nearly 40 hours of coverage from Thursday-Sunday brought more good news for NBC. The event averaged 3.1 million viewers across the four days, a 43% increase from 2020. Only the 2019 U.S. Open at Pebble Beach averaged more viewers over the past five years of the event. A tournament that Tiger Woods contended in for the entire weekend. 

Obviously, west coast majors perform better in a vacuum because of the primetime trophy presentation, but maybe the Bryson Dechambeau-Brooks Koepka beef is actually carrying weight in the ratings. Both golfers were in contention on Sunday, with Dechambeau collapsing all the way down from first at one point to a 26th place finish.

There is one more major left on the golf calendar as the best golfers in the world prepare for The Open Championship next month.

Sports TV News

Robert Griffin III Replaces Randy Moss on Monday Night Countdown

The network announced the addition of Robert Griffin III to the pre-game program.

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Robert Griffin III
David Becker, Getty Images

With Monday Night Countdown set to lead into Thursday’s preseason matchup with the Chicago Bears and Seattle Seahawks, ESPN announced their lineup for the show.

The network announced the addition of Robert Griffin III to the pre-game program. Robert Griffin III will join Booger McFarland and Steve Young as the show’s main analysts.

They will be partnered with Suzy Kolber who returns for her sixth year as the show’s host and news breaker Adam Schefter.

It was reported in July that analyst Randy Moss would not be returning to the show, opting instead to focus solely on Sunday Night Countdown.

The first regular season action featuring Monday Night Countdown will be on Monday, September 12 when the Seahawks play the Denver Broncos.

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Sports TV News

Leafs Nation Network, the Toronto Maple Leafs Channel, Is Going Off the Air

“Thank you for your viewership. As of Sept. 1, Leafs Nation Network TV services will no longer be on air.”

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The Toronto Maple Leafs launched Leafs TV, a team-specific specialty channel in 2001 and rebranded it as Leafs Nation Network in 2017. However, after nearly twenty-one years on the air, it will fade to black at the end of August.

“Thank you for your viewership,” the channel told viewers who have tuned in recently. “As of Sept. 1, Leafs Nation Network TV services will no longer be on air.”

The news was confirmed to the Sun. Staff said they had been informed of the news a few weeks ago however few jobs are expected to be lost, of any, as many of the LNN duties will be moved to the digital format.

Leafs TV was part of the sale of the Toronto Maple Leafs franchise sale in 2011 to Bell-Rogers communications (worth $1.32 billion). With that sale, Leafs TV began to become a “redundant” channel focusing mainly on classic games and interviews once Rogers made a 2014 deal to become the dominant NHL network, grabbing the majority of live programming.

“Leafs TV was a big bargaining chip at the time of the (Rogers-Bell sale), but they’ve come to see that (lack of game broadcast presence) doesn’t work,” a source told the Sun.

A statement from MLSE on Tuesday read in part: “With new and increasing opportunities to share content on its digital platforms, subscribers to the Leafs Nation Network were informed earlier this month that the channel would cease being broadcast on Sept. 1. Maple Leafs game day and practice coverage will continue to be shared across the team’s digital platforms, combined with exciting new content on the team’s social and digital channels. The team will continue to produce live Marlies home games with details being shared in the weeks ahead about where those broadcasts will be made available.”

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Sports TV News

Stephen A. Smith Says He Wants Mike Francesa on First Take

Russo smiled and chirped back, ““You can’t beat me, you’re never gonna beat him.”

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Stephen A. Smith, Mike Francesa

Stephen A. Smith seems to be looking to debate every major media personality with big opinions and he has set his eyes on Mike Francesa.

Smith was on First Take on Wednesday with weekly guest Chris “Mad Dog” Russo and chastising Russo for being upset with Aaron Rodgers calling out his wide receivers. That’s when Smith brought up the former WFAN tandem of Mike and the Mad Dog.

“The thing that disappoints me about you,” Smith said to Russo, “you’re upset with honesty. You are not only hosting your own radio show, you have your own channel.”

Smith continued, “You are one of the pioneers if not THE pioneer with Mike Francesa, who, by the way, I got to get him on this show one day too, with you. You understand what I’m saying? I mean it would be my honor to have Mike Francesa too.”

Russo smiled and chirped back, ““You can’t beat me, you’re never gonna beat him.”

Smith returned once more with “I ain’t scared. I’m never gonna beat him, but I’ll try, damn it.”

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