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DraftKings Enters NFT Market

NFTs have risen in popularity throughout 2021.

Russ Heltman

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Draftkings
Courtesy: DraftKings

DraftKings is diving headfirst into the digital collectibles ecosystem. The company announced plans for a DraftKings Marketplace that gives users a place to buy curated NFT drops and sell NFTs on a secondary marketplace.

All DraftKings users will have access to the Marketplace once it officially launches.

“The NFT boom has reinvented the collectibles industry and driven excitement to early-adopting audiences worldwide—including the DraftKings community,” DraftKings co-founder and president Matt Kalish said in a press release. “DraftKings Marketplace will sit at the center of this technological and cultural phenomenon, providing our immense existing customer base with an easily accessible experience that rivals all legacy marketplaces.”

The announcement comes after DraftKings struck a deal with Autograph to be their exclusive distributor of NFT content. The company has deals with Tom Brady, Derek Jeter, and Wayne Gretzky among others.

“This initial vision in collaboration with Autograph, and its coveted collection of official digital collectibles, is a vital first step as we enter the emergent NFT market,” Kalish said. “We aim to usher in this new era by introducing millions of collectors to this evolving space while providing beloved content through an intuitive interface built to win over the long term.”

The first drop on the platform is called the “Pre-Season Access” collection. It showcases premier athletes on Autograph’s talent roster.

“As the world becomes more comfortable with digital ownership and collection, we see an incredible opportunity to bring users high-quality and personalized content from their favorite athletes, artists, and franchises,” Autograph Founder and CEO Dillon Rosenblatt said. “NFTs are the perfect medium to connect users to both the things they love and those who share those interests, and we want to leverage today’s incredible partnerships to provide continued value to our community.”

The partnership with Autograph currently only features sports collectibles, but the two have plans to expand into entertainment, lifestyle, and culture.

Sports Online

SiriusXM Inks Extension For ‘Let’s Go!’ With Tom Brady

“I know we just went through an hour of telling everybody you’re not coming back, but we’re gonna be right here on Let’s Go! for the next two years on SiriusXM.”

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While Tom Brady won’t be sitting in the top FOX Sports analyst’s chair until 2024, he’ll continue his Let’s Go! show for SiriusXM.

Nearing the conclusion of his appearance on the latest episode, host Jim Gray revealed the show and SiriusXM have agreed to an extension to keep the seven-time Super Bowl winner with the platform.

“Hey Tommy, we have one last announcement as we wrap up the program,” said Gray. “You’re coming back. I know we just went through an hour of telling everybody you’re not coming back, but we’re gonna be right here on Let’s Go! for the next two years on SiriusXM. We look forward to convening and our co-host Larry Fitzgerald will stay with us as well.”

Brady, in conjunction with Gray and Fitzgerald, launched Let’s Go! in August of 2021.

“Thank you guys, we appreciate the support,” Brady said of SiriusXM President Scott Greenstein and Senior Vice President of Sports Programming Steve Cohen. “We appreciate our fans, and look forward to many more fun years ahead.”

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Sports Online

Mike Francesa: 2 Week Break Before Super Bowl Leads to Media Interviewing Each Other

“It’s one game and you’re spending two weeks analyzing one game, and it’s just too much.”

Jordan Bondurant

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Mike Francesa

Many in the sports media and general media world have converged in Phoenix this week for the Super Bowl, but Mike Francesa isn’t the biggest fan of the build-up to the game.

The Phoenix Convention Center is playing host to this year’s radio row, where many of the storylines leading into the big game are dissected six times over the course of a day.

On his BetRivers podcast, Francesa said he’s never been the biggest fan of Super Bowl week and even taking two weeks between the conference title games.

“I’ve never liked these two weeks up to the Super Bowl,” Francesa said on The Mike Francesa Podcast. “I’ve never liked this week with all the hype and nonsense.”

Francesa added that at this point, all the storylines for both teams competing have been played out.

“People don’t know what to say anymore. It’s like they’re interviewing each other,” he said. “Nobody has anything to say or knows what to say.”

Still, Francesa finished his point by saying there’s an overflow of coverage leading up to the Super Bowl.

“It’s one game and you’re spending two weeks analyzing one game, and it’s just too much,” he said. “But there’s no way around it. That’s the way it works.”

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Sports Online

More Media Credentials Issued For Super Bowl LVII Than Ever Before

More than 6,000 media members from over 24 countries have received credentials to cover Super Bowl LVII on Sunday.

Jordan Bondurant

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Almost three years removed from the COVID-19 pandemic completely shutting down the world, the Super Bowl host city is now bustling with media once again covering the NFL’s championship game.

According to Front Office Sports, more than 6,000 media members from over 24 countries have received credentials to cover Super Bowl LVII on Sunday. That figure is up 13% from last year. In 2021, during the peak of the pandemic, only 2,400 media members were allowed to cover the game in Tampa.

A number at or above 6,000 would mean a return of the number of media members covering the game back to pre-pandemic levels.

This year’s Super Bowl is airing on FOX.

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