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WynnBET, Cumulus Announce Partnership

“WynnBET will hold multiple studio sponsorships for Cumulus’s local clusters. Hosts in those markets will also be providing live endorsements.”

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WynnBET is now one of Cumulus’s largest marketing and advertising partners. The two companies announced a deal today that will give the mobile betting app a major presence on Westwood One sports programming and on the Jim Rome Show.

Local stations will see the benefits as well. WynnBET will hold multiple studio sponsorships for Cumulus’s local clusters. Hosts in those markets will also be providing live endorsements. Messaging supporting the app will also be a part of digital products, including podcasts, station streams, and social media.

Cumulus Media’s unique advanced targeting technology allows WynnBET to customize multiple brand messages and deliver tailored content to different markets and demographics across hundreds of radio stations.  

“With Wynn’s focus on exceptional quality and high-touch customer experiences, we believe WynnBET will be a leader among the sports betting apps, and we are excited to deploy our unique assets to grow its business,” Cumulus Media CEO Mary G. Berner said in a press release. “The sports betting market is now the fastest growing advertising category, and this innovative partnership solidifies Cumulus’s position in this exciting arena.”

The deal will also see Cumulus create original, WynnBET branded content.

Sports Radio News

Marc Bertrand Signs Contract Extension at 98.5 The Sports Hub

“I take great pride in having been a part of the station since its inception.”

Jordan Bondurant

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Mass Amherst via Facebook

Zolak & Bertrand co-host Marc Bertrand will remain on Boston’s 98.5 The Sports Hub for the next several years.

According to All Access, Bertrand and parent company Beasley Media Group reached an agreement on a contract extension.

Bertrand said being a Sports Hub lifer is something he’s very fond of.

“I take great pride in having been a part of the station since its inception,” Bertrand said. “I’m fortunate to have great teammates on Zolak & Bertrand and as a group, we are incredibly thankful for our loyal listeners. It is their support and engagement that makes this job fun every single day.”

Bertrand and partner Scott Zolak have been on the air together since 2015.

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Sports Radio News

Gabe Kuhn To Take Over Afternoon Drive On 92.9 ESPN

“Kuhn, who had hosted at competitor Sports 56 the last two years, will host The Gabe Kuhn Show from 4-7 p.m. central starting Monday.”

Jordan Bondurant

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Former University of Memphis offensive lineman Gabe Kuhn will soon be making his debut on 92.9 FM ESPN in Memphis.

Kuhn, who had hosted at competitor Sports 56 the last two years, will host The Gabe Kuhn Show from 4-7 p.m. central starting Monday.

Gabe Kuhn is a 2017 Memphis graduate with a degree in journalism. He played under Justin Fuente, Barry Odom and Ryan Silverfield.

“Love this city, can’t wait to talk to y’all everyday,” the newest addition to 92.9 ESPN tweeted. “Let’s get this thing going!”

92.9 ESPN is an Audacy station.

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Sports Radio News

Jeff Thurn To Exit ESPN Sioux Falls To Join ESPN Radio

“I get to stay here and do it from here. Who gets to radio from Sioux Falls on a national level?”

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ESPN Sioux Falls host Jeff Thurn will depart the station for a new national position with ESPN Radio.

The host of Overtime from 11:00 AM-2:00 PM on ESPN Sioux Falls, Thurn has been with the station for more than a decade.

Thurn thanked executives at Results Radio — owner of ESPN Sioux Falls — as well as listeners and guests for being so supportive during his tenure with the show and station during a thread posted to Twitter.

Thurn joined ESPN Radio as a fill-in host in February of last year.

“I’m so pumped to get to go out there and do something on a national level,” Thurn told Dakota News Now last year. “I get to stay here and do it from here. Who gets to radio from Sioux Falls on a national level? I think it’s really cool just growing up here, having that opportunity, to now do that on ESPN Radio throughout 2022…that’s pretty cool for me personally.”

His final show on ESPN Sioux Falls will be on Friday, February 3rd.

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