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Barstool Sports Tops Sports Content Creators Online

Tubular Labs revealed on Twitter that Barstool Sports garnered 51 million unique views on its content in June.

MIchael Quirk

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Whether it is on Twitter, Instagram, YouTube, or Sirius, chances are if you take in sports, you take in Barstool Sports. That idea was proven by a study performed by Tubular Labs, published Thursday afternoon. The company revealed Barstool has 51 million unique viewers watching 139 million minutes of content in the United States in June.

Also on the list were the WWE, who towered over the rest of the list with 772 million minutes watched, as well as Bleacher Report, House of Bounce, and the WWE Network. The study included YouTube and Facebook and time watched was based on 30-second views. Never one to miss an opportunity to poke his detractors, Barstool founder Dave Portnoy quote-retweeted Tubular’s findings.

Barstool continues to be the revolution taking aim at the institutions. Now sponsoring a bowl game, employing major stars everywhere from the NFL to TikTok, and hitting the NIL phenomenon with a flurry, the train does not appear to be stopping anytime soon.

Sports Online

Sports Media Reacts To Tom Brady Retiring

“Plenty of the biggest names in the business rushed to Twitter to pay tribute to Brady’s career on the football field.”

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Things seem a little more final this time. Tom Brady says he will not return to the field. The GOAT announced his retirement Wednesday morning in a video posted to social media.

While it is still unclear what happens next, plenty of people in the sports media had opinions to share. Plenty of the biggest names in the business rushed to Twitter to pay tribute to Brady’s career on the football field.

There were other reactions as well. It is well-known that Tom Brady has a ten-year contract worth $375 million waiting for him at FOX. That means plenty of people in the sports media have questions about what today’s announcement means for Greg Olsen.

Olsen has won plenty of acclaim as the analyst in the network’s top NFL booth. Brady’s deal includes him taking over that spot, so several personalities and writers used the day to publicly question the logic in that decision.

There was a third reaction too. Twitter was made for two things: reacting to breaking news and making jokes. Tom Brady announcing his retirement gave some members of the sports media the chance to do both.

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Sports Online

Mike Francesa Has ‘No Idea’ What He’ll Talk About on First Take

“They’ll tell me today or tomorrow, I guess. Maybe we’ll wing it, I don’t know. You know I have no problem winging it.”

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Mike Francesa

The much anticipated reunion between Mike Francesa and his former co-host Chris “Mad Dog” Russo is set to take place Wednesday on First Take, and the former WFAN host admitted he doesn’t know what topics will be bandied about.

“I am going to do an ESPN visit with Dog and Stephen A. tomorrow. Been planned for awhile. Really, we’ve been talking about this last year,” Francesa said on The Mike Francesa Podcast. “I don’t know what we’re gonna chat about yet. I have no idea. They’ll tell me today or tomorrow, I guess. Maybe we’ll wing it, I don’t know. You know I have no problem winging it.”

The topic came up after an email into the podcast asked Francesa if he stayed in contact with many of his former WFAN colleagues. He admitted he doesn’t chat with as many as he would like to as often as he would like, but there are still several he’ll converse with when topics arise.

“(John) Minko, obviously. I hear from certain guys at certain times, but everybody’s busy. You don’t keep in touch as much as you should, let’s put it that way…I hear from certain guys from time to time. (Marc) Malusis, (Sal) Licata, guys like that from time to time. Sid’s (Rosenberg) always texting me something or other. I do hear from some of them, and you try to keep in touch.”

Francesa’s reunion with Mad Dog will air on First Take on ESPN from 10:00 AM-12:00 PM Wednesday. Russo is a weekly contributor to the show on Wednesdays, with Stephen A. Smith putting a plan in motion to set February 1st as the reunion date during his recent book tour.

At the time of the revelation, Russo marveled at the idea of Francesa appearing on the show with him, pointing out “No other people. The three of us for two hours. Think about that. You talk about me being a fraud, Mike hated ESPN for 100 years!”

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Super Bowl LVII Expected To Set US Betting Records

“PlayUSA projects that legal sportsbooks will take in a record $1.1 billion in bets on Super Bowl LVII.”

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Even before sports betting was legal across the country, the Super Bowl would inspire even the most casual bettors to lay a little money down. This year, the game could help sportsbooks take in more money than ever before.

PlayUSA projects that legal sportsbooks will take in a record $1.1 billion in bets on Super Bowl LVII. That would make it the most bet on Super Bowl. It would also be the biggest handle any US sporting event has ever taken in.

The current record is held by last year’s Super Bowl. Bettors put just over $937 million down on the Rams and Bengals at legal books. The American Gaming Association projects that the total bet on the game is somewhere around $7.6 billion.

Nevada is still the king when it comes to legal sports gambling. That state is expected to take in the largest bets on the Eagles and Chiefs. Gamblers are expected to lay down $176.2 million in that state alone.

It is possible that projection is challenged. Both Pennsylvania and New Jersey, the epicenter of Eagles fandom, have legalized sports gambling. Could that affect where the most money is laid down?

Last year, more than 9 million bettors participated in the Super Bowl at legal books. In total, it is estimated that 31 million people made a bet online.

Super Bowl LVII will take place in Arizona on February 12. The Philadelphia Eagles are currently a two-point favorite.

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