Julie Stewart-Binks Is Going to Be Everywhere At Once
“The industry has changed so much from when I first started and I was first in journalism school. We were learning right then what Twitter was.”
Oftentimes, personalities around the world of sports media are former athletes themselves – whether or not at the professional level notwithstanding. The lessons one can take away from suiting up on a playing surface and being in a team setting are extensive and can serve as guiding principles in other professions. Having an understanding of this, Julie Stewart-Binks initially pursued working in sports psychology after playing intramural hockey, running varsity track and field and competing in figure skating.
Growing up in Toronto, hockey was naturally imbued into the fabric of her being, and her nascent passion for the game on the ice was evident. At the suggestion of her mother, Georgie Binks, who worked for various radio and television outlets as a reporter and anchor, Stewart-Binks inquired about volunteering at her university’s radio station, but was turned down due to a lack of opportunities. Resolute in trying to foster a career, she took a chance to work in television as a reporter for Queen’s University TV in nearby Kingston and began gaining repetitions in the field.
“I just loved that adrenaline,” Stewart-Binks said. “The preparation to the execution felt a lot like sports. That was sort of the mirroring of my athletic career as well.”
Although Stewart-Binks graduated the university with a dual degree in psychology and drama, she had cultivated opportunities to work in journalism as a student with some of the school’s media outlets. Upon her graduation, she worked as a reporter during summer 2009 at CKWS Newswatch and, with her focus set on building a journalism career, attended graduate school shortly thereafter in London.
“The industry has changed so much from when I first started and I was first in journalism school,” Stewart-Binks said. “We were learning right then what Twitter was. A journalism master’s, if anyone ever still does that, would be completely different from what it would be now.”
From the beginning, much of Stewart-Binks’ career has been predicated on developing and demonstrating widespread versatility across sports media. In her formative years, she worked as a hockey host and reporter on TV Cogeco and a co-host on Sports Night Radio, getting her accustomed with the multiplatform nature of the business. She then worked for TV Cogeco Niagara as a reporter and host on The OHL Tonight, producing and disseminating information about the OHL’s Niagara IceDogs.
Not only was she appearing on the visual medium of television, but she was also working as a sports writer for the Canadian Broadcasting Company’s website and as a program assistant for its signature show: Hockey Night in Canada. Essentially, it was her way of ingratiating herself into the world of hockey, a sport she continues to play recreationally today at Chelsea Piers in New York, N.Y.
“It’s just been in my blood since I was a kid,” Stewart-Binks said. “….Getting to know these guys and watch them grow into NHL stars has been such a cool experience.”
Stewart-Binks had her mother to look to as inspiration in the broadcast industry, and as time went on, she discovered other mentors and role models to supplement her career. Michelle Beadle, who has worked for a variety of outlets in the industry, is someone who in particular stands out to her. In watching her report and simultaneously contend with the misogyny she faces as a woman working in sports media, Stewart-Binks views her as a “guiding light.”
“I think she just is a pillar and a huge role model of being not only authentic,” Stewart-Binks said, “but paving the way for women to straddle so many different avenues of being able to use personality; being able to use analysis; and [to] be serious and be funny, but be professional.”
As a native of Canada, Stewart-Binks moved to the United States and gradually assimilated herself into the culture. On one hand, she worked on losing her Canadian accent by writing words phonetically into teleprompters to ensure she would pronounce them in the American style.
Moreover, she recognized the broad array of sports consumed in the United States, and tailored her reporting to reflect the levels of interest. In exuviating senses of bonafide ethnocentrism, Stewart-Binks found a way to appeal to her audience while covering events both at the local and national level for FOX Sports.
Stewart-Binks regularly reported on regional broadcasts for the Anaheim Ducks, closely following the team throughout its season and reporting on pertinent storylines. Nationally, she contributed to studio and game coverage for baseball, football and soccer, along with being afforded the chance to cover the 2014 Olympic Games in Sochi.
The amalgamation of countries and cultural diffusion was exhilarating to her– in addition to having the chance to learn the unique stories about the athletes. She believes those stories work to create a formidable connection between Olympians and spectators, communicated and gathered through deft reporting.
“We can all relate to athletes at the Olympics because they’ve all gone through having a dream and getting to celebrate and have this incredible moment,” Stewart-Binks said. “We’ve all kind of had to go through adversity as people. You hear their stories and [how they] go through adversity and they fail, and it relates to every single person on any level of their life.”
Maintaining persistence and confidence in oneself can seem insurmountable to those in any profession, and it is fundamental to eliminate the stigma around prioritizing mental health. In many ways, Stewart-Binks’ career as a journalist better informs people watching that there are a countless number of others enduring challenges and finding ways to overcome obstacles. “Seeing people train for years and years and years to get to that moment and it doesn’t go the way they expect it [is] real life for a lot of people,” Stewart-Binks remarked.
After several years with FOX Sports, Stewart-Binks signed a deal to work as a sideline reporter for Major League Soccer and on games for the U.S. Men’s and Women’s National Team with ESPN. During her time at FOX Sports, she had always had a hand in its soccer coverage, even making her United States national television debut anchoring FOX Soccer Report.
In 2013, she officially moved to Los Angeles to help launch FOX Sports 1 as host of FOX Soccer Daily, a studio-based show featuring news, opinion and analysis from around the sport. Furthermore, she reported from a multitude of on-site events, including the 2015 FIFA Women’s World Cup, which took place across various Canadian provinces, giving her increased exposure to an international audience.
In being ubiquitous, however, came a strenuous travel schedule resulting in road trips spanning not days, but rather weeks. It was a continuous cycle of preparing, traveling and executing, often juggling various tasks at once, demanding synergy and collaboration while maintaining a level of understanding about the grind of the soccer season. Reflecting on that time period, Stewart-Binks is in disbelief over what she achieved and ascertained that it would be considerably more difficult to do now considering much of her work has been from home over the last several years.
“The biggest thing is learning how to pack efficiently and keeping yourself physically and mentally sound,” Stewart-Binks said. “Mostly eating right and being on the road is the hardest thing. You’re in different time zones or you’re in hotel rooms and you’re not sleeping right…. [It is] important to just maintain your health and to eat right; to bring supplements; [and] to sort of plan ahead.”
Early in her tenure at ESPN, Stewart-Binks participated in an interview course which assidiously explored the craft and gave reporters insight into how to best elicit compendious answers from their subjects.
Whether it is actively listening; following up; or removing one’s ego from the conversation, she worked to develop comfortability and a distinctive style that relaxes guests and renders them interesting to hear from. To this day, she equips the esoteric knowledge gained from that course and applies it to her roles and responsibilities across different forms of media.
“People are always, in any answer, giving you Easter eggs; little nuggets – they’re dropping hints on something,” Stewart-Binks said. “The interviewer has to be able to pick those things up, see that open door and go through it…. Sideline reporting is different because you only have a certain amount of time, but if a coach or a player says something, you have to be willing to abandon whatever question you have next [and adapt].”
Up until this point, Stewart-Binks had been reporting for traditional media outlets and on typical platforms of dissemination, primarily television but also radio. While she was still working with ESPN, Stewart-Binks began hosting morning radio alongside Willie Colon and Francis Ellis on SiriusXM as part of Barstool Breakfast.
The program, which was under the auspices of Barstool Sports, allowed Stewart-Binks to diversify her digital portfolio and cement herself as a regular voice on matters pertaining to all sports. The job demanded having a passion for the work and fastidiously preparing to establish and meet expectations held by listeners and consumers of the brand at large.
Although she was working with two co-hosts, she was cognizant of the importance of being proficient in many different areas to the degree that she could talk about them by herself if need be. Additionally, possessing an understanding of the audience and how to produce content that keeps them informed, engaged and entertained was critical to allow her to stand out.
“Morning radio is one of the hardest things that you could possibly do and I think one of the biggest challenges for anyone, especially morning sports talk radio,” Stewart-Binks expressed. “I enjoyed it. I was able to show a lot of my personality and bring my insight and background from a lot of different sports.”
Upon her exit from Barstool Sports eight months later, her co-hosts loosely addressed the matter on the air, with Colon calling the company “a unique animal” and Ellis suggesting an ostensible initiation process for its employees. The time period also marked the end of her career at ESPN, signifying the start of something new with an increased emphasis on demonstrating her skills and utilizing her foresight. It brought her to the world of standup comedy.
Akin to appearing on camera in some ways, standup comedy is based on one’s ability to connect with and eloquently speak in front of an audience. Her original impetus in pursuing the endeavor was to accentuate her broadcast skills; however, it ended up leading her to find a unique niche in sports media and a chance to reset her career.
“It was horrifying to do,” Stewart-Binks said of taking a standup comedy class, “but I also really enjoyed getting up there on stage and getting instant feedback which you don’t get in broadcasting. I did that, and I was able to transfer that over; I was bit by that type of bug.”
Following a stint with the Upright Citizens’ Brigade comedy group where she performed improvisation and standup comedy routines, Stewart-Binks gained self-confidence and took on a plethora of new jobs – including with SportsNet New York on its daily show The Thread and as an anchor for CBS Sports HQ broadcasts. Her previous experience, combined with getting out of her comfort zone and exploring new approaches to cut through in the industry, allowed her to find her strong suits and emphasize them as a host.
“It’s about bringing my experience and my background and the perspective I’ve gained over the last 12 years in the industry by being Julie Stewart-Binks and remembering who I am,” she said. “That’s how you take your power back in any situation – knowing who you are.”
With a renewed sense of self-identity and aplomb, Stewart-Binks directly utilized the skills she had learned in becoming her own production team for two late-night shows through fuboTV, named Call It a Night and Drinks with Binks, respectively. Both shows were initially filmed in studios in Manhattan, but once the COVID-19 pandemic struck the country, transitioned to a remote production format. It gave Stewart-Binks the ability to book guests outside of the New York-metropolitan area and continue to communicate with her audience amid an abeyance of daily sports contests.
“I got to talk with so many people, really flex my interview skills, learn a lot, break news and kind of get below the levels and layers that we see on a normal, national scale and just get to know the people behind what they do,” Stewart-Binks said. “That’s what I think is the biggest thing. All these people that we see as athletes or entertainers – they’re actually just like all of us… and have their own fascinating stories or quirks; their highs or lows; and I love learning that and showing that to an audience.”
Now being immersed in the industry for over a decade, Stewart-Binks calls upon key figures and executives to give women opportunities to work and grow in sports media. From her standpoint, developing a culture that encourages women rather than acting aloof towards them will ensure entities continue to flourish and relate to changing demographics. The media ecosystem is dynamic in and of itself, and keeping pace with its shifts necessitates exigently adjusting and innovating to emergent technologies and the next generation of talent without prejudice.
“The more women there are in this industry, the less it is about our gender and the more it is about the work we do and the abilities we have and what we can do to be on the same playing field as men,” Stewart-Binks said. “….Because of sports being so masculine and male-dominated, it kind of leads to sports broadcasting itself being that way. I feel it’s kind of a better time for women to get involved right now, and there’s so many young women I watch doing everything.”
When Stewart-Binks sees women being criticized because of their gender, she has no qualms about speaking up and defending others, refusing to be a bystander in these types of situations. Not everyone thinks this way though, instead navigating the space and tolerating injustice displayed towards their colleagues and competitors.
She ponders how women do not always work in solidarity towards their common goal, instead reclusively focusing on their competition and scheming how to bring each other down. A particular phrase that stuck with her and transcended the bounds of her thought stated: “The greatest gift you can do is give something to someone else that you would want.” Displaying selflessness and a sense of altruism keeps her motivated to strive for more in sports media beyond wholly individualistic gains and hopeful to catalyze congeniality.
“We all can’t do this by ourselves,” Stewart-Binks said. “We all have to help one another. We’ve also been conditioned to sort of fight for that one spot at the table because of the world that’s been created for us by men. We [need to] realize, ‘Hey, we can create our own table,’ or ‘We can create more spots.’”
Today, Stewart-Binks is working in a variety of different freelance roles spanning traditional and digital visual media. She has remained with SportsNet New York as a host and reporter, and also carries out roles with Turner Sports and NBC Sports pertaining to hockey and fantasy football, respectively.
She recently inked a deal with BetRivers to evolve Drinks with Binks and also create a travel-based show with the intent of exposing viewers to different locales around the world of sports. Both are still in development and are projects she has been able to lend her voice and knowledge to ensure they are stellar and augment its content offerings.
“I get to bring my passion, my skills, my credibility and my background to a place that is really working, in real-time, as the next step in sports, which is what everyone is trying to be a part of,” Stewart-Binks said. “Especially with how we look at the economy and how we look at so many different industries, sports gambling and betting is just taking off beyond belief, whereas a lot of other places are cutting or aren’t really sure of their future. It’s really interesting to be a part of it.”
Following the ruling by the U.S. Supreme Court that overturned the Professional and Amateur Sports Protection Act, states were given regulatory power regarding the legality of sports betting. Regardless of the speed at which different states moved to legalize the practice, the presence of concomitant programming and content simply is too much to ignore.
Various sportsbooks have started to produce their own content rather than outsourcing material, including BetRivers – owned and operated by Rush Street Interactive – which signed Mike Francesa to a multi-year deal to host an exclusive podcast and serve as a brand ambassador. The augmentation of these platforms further impugns traditionalist views of the media, encouraging laggards within the diffusion of innovation to adopt an updated and refined outlook.
“A quote from one of my good friends is, ‘You’re either in or in the way,’” Stewart-Binks said. “You’ve got to be in sports gambling, and if not, you’re kind of going to get left behind. Regardless of where you work right now, that’s where the entire industry is going.”
As her career in the industry continues to evolve, Stewart-Binks looks forward to the challenge of having multiple responsibilities and amassing repetitions on both traditional and digital mediums. She is not afraid to take risks, recognizing that she will be told ‘No’ many more times than ‘Yes’ in her life, but never willing to give up trying and embracing the response of ‘Maybe’ to an inquiry. Sports media is undoubtedly a competitive field, and it genuinely takes an indefatigable, unrelenting work ethic combined with talent and a professional network to build and maintain a formidable career.
No one succeeds in this industry alone, underscoring the importance of developing professional relationships and never burning bridges or slamming doors. From her time as an athlete to this point in her career, Stewart-Binks appreciates the opportunities she has had and will continue to have to express herself on the air to a supportive and engaged audience. As she embarks on the next frontier of her career as a trailblazer, she aims to inspire prospective broadcasters and embolden hopefuls to chase their dreams.
“For you to have success in this industry, you almost have to have a delusional belief in yourself,” Stewart-Binks said. “If you don’t, why would anyone else buy into you if you don’t buy into yourself?’”
Derek Futterman is a contributing editor and sports media reporter for Barrett Sports Media. Additionally, he has worked in a broad array of roles in multimedia production – including on live game broadcasts and audiovisual platforms – and in digital content development and management. He previously interned for Paramount within Showtime Networks, wrote for the Long Island Herald and served as lead sports producer at NY2C. To get in touch, find him on Twitter @derekfutterman.
Vic Lombardi Turns Nuggets Disrespect into Great Content
“I keep telling people they’re going to go where the money is. The money is the Lakers and the big city teams. The Nuggets don’t sell.”
There was a feeling of Denver vs. Everyone during the 10 days that separated the end of the Western Conference Finals and Game 1 of the NBA Finals. The word “boring” was being used to describe what it was going to be like watching the Nuggets play for an NBA title. It didn’t sit well with Denver media and sports fans, as the unfair tag was being consistently referenced by certain members of the national sports media.
Vic Lombardi of Altitude Sports Radio in Denver, along with several of his co-workers, decided to fight against a narrative they found uneducated and unfair. In their eyes, all you had to do this season was to actually watch the Nuggets to find them interesting.
“We assume everyone else knows what we know,” said Lombardi. “We assume that the rest of the country is watching. And all this has done, to be honest with you, has proven that a lot of national folks don’t watch as carefully as they say they do. Because if they watched they wouldn’t be as surprised as they are right now.”
There was even an on-air spat with Chris Mannix of Sports Illustrated on the Altitude Sports Radio airwaves. During an appearance on the Rich Eisen Show, Mannix said there weren’t any compelling or interesting storylines surrounding the Nuggets first-ever NBA Finals appearance.
Lombardi, along with other hosts at Altitude Sports Radio took exception to the comment and fired back with their thoughts. A few days later, Mannix appeared on the station to defend his position and stick up for what he thought was accurate. Though the tensions were high during the back-and-forth it was incredible content for the station.
But Lombardi says he doesn’t take the spats, whether they’re public or private, all that seriously when other fellow media members.
“The arguments, if they’re anything, they’re all in fun,” said Lombardi. “I don’t take this stuff personally. We had a little back and forth with Chris Mannix. That was fun. I actually saw him in Denver when he came out for media. I respect anyone who’s willing to make their point on the air. It’s not the media’s job, it’s not your job as a host or a writer to tell me what I find compelling or interesting. We’re all from different parts with different needs and you can’t tell me what I desire. Let me pick that. Chase a story because the public may learn something. We’re curious by nature, that’s why we got into this business. All I ask is be more curious.”
The entire team at Altitude Sports Radio did an incredible job of sticking up for their own market and creating memorable content out of it. That should be celebrated inside the station’s walls. None of the outrage was forced; it was all genuine. But what’s the lesson to learn here from media folks, both local and national with this story?
“I think the takeaway is number one, it’s a business,” said Lombardi. “I keep telling people they’re going to go where the money is. The money is the Lakers and the big city teams. The Nuggets don’t sell.
“Well, you start selling when you start winning. They’ve got to sort of earn their way into that club. I think with what the Nuggets have done recently, and hopefully with what they’re about to do, they’re at the adult table. The media business is not unlike anything else. The biggest common denominator is what sells. I get that. I just don’t understand why a team like this, with the most unique player most people have ever seen, why wouldn’t that sell?”
Maybe it’s still not selling nationally, but locally in Denver, Nuggets talk is on fire. For years, the Denver market has been seen as one where the Broncos and NFL rule. The Nuggets have not been close to the top of Denver sports fans’ interests and have probably fallen routinely behind the Avalanche.
But there’s been a real craving for Nuggets talk during this historic run. Granted, it didn’t just start two weeks ago, there’s been momentum building for the team ever since Nikola Jokic started asserting himself as one of the best players in the NBA. But there’s more than just an appetite for the Broncos in the city and the past few years have shown it.
“I think it’s just proven to people in the city that the town is much different than it was 10, 20, 30 years ago,” said Lombardi. “The Broncos continue to rule this town and will do so because the NFL is the NFL. But I can tell you this. There are sports fans outside the NFL. I’m born and raised in Denver and I always believed, what’s so wrong about being an ardent fan of every sport? If you’re a fan, you’re a fan. There’s nothing I hate more than territorializing sports. Like, ‘oh I’m just a football fan’. Or, ‘oh I’m just a hockey fan’. Why? Sports crosses all borders and boundaries.”
Lombardi and Altitude Sports Radio have settled into local coverage of the NBA Finals, rather than fighting with a national narrative. The payoff for the entire ride has been very rewarding for the station. It included what Lombardi called the “highest of highs” when the Nuggets beat the Lakers on their own floor. It even included one of the biggest events the city has seen in the last five years, when the Nuggets hosted its first-ever NBA Finals game last week.
The last few weeks could even be considered one of the most rewarding times in station history for Altitude Sports Radio.
“Our ratings have never been higher,” said Lombardi. “It’s a great display of, sometimes in the media, we think we know what the listener wants. We think we do and we try to force feed them. I think the national folks do that, but so do the local folks. You think they know, but if you give them a nice diet, they’ll choose what they want. And that’s what we’ve done.”
Tyler McComas is a columnist for BSM and a sports radio talk show host in Norman, OK where he hosts afternoon drive for SportsTalk 1400. You can find him on Twitter @Tyler_McComas or you can email him at TylerMcComas08@yahoo.com.
The Top 5 Bangs of Mike Breen’s Career
“Whether it comes in the playoffs or the regular season, it’s an unmistakable, yet simple way to convey the message that something extraordinary has just happened.”
Even though he isn’t thrilled by the moniker, Mike Breen has become the voice of the NBA. The veteran play-by-play announcer is too modest to brag about the name. He’s very respectful of those that have come before him. Whether or not he likes the title, for a certain generation of NBA fans, he’s the only television voice they’ve known.
Breen has occupied the big chair for ABC/ESPN since 2006 and is in the midst of calling his record 18th consecutive NBA Finals. Breen is professionalism personified, but the thing that separates him from most is his ability to infuse wit into his broadcasts. He’s not stuffy, and always seems to enjoy the moment.
“Bang!” is the word Breen has used for pretty much his entire career. He started using it as a student at Fordham. When he wasn’t calling games there, he’d watch from the stands and yell “Bang!” every time a Fordham player hit a shot. Then he took it to air. It’s taken off from there.
Breen’s “Bang!” is synonymous with a big moment. Whether it comes in the playoffs or the regular season, it’s an unmistakable, yet simple way to convey the message that something extraordinary has just happened.
With that in mind, I have compiled a list of the five best “BANG!” calls including a couple of Honorable Mentions. There really were no criteria, so the call could have come in the playoffs, or in a few cases the regular season.
DERRICK ROSE BUZZER BEATER 2015 EASTERN CONFERENCE SEMI FINALS
The Bulls were playing in front of a packed house at the United Center. They were trying to ride native son Derrick Rose to a series win over the Cavaliers. Game 3 of the 2015 Eastern Conference Semifinal v. Cleveland came down to the wire.
“Dunleavy, looking, finds Rose, Rose trying to get open, fires away….BANG! It’s over! The Bulls win at the buzzer! It still is a Madhouse on Madison as Derrick Rose nails the three. And the Bulls take a 2-1 lead in this Eastern Conference semifinal.”
KOBE BEATS THE SUNS AT THE BUZZER, 1ST ROUND, 2011 WESTERN CONFERENCE PLAYOFFS
This was a pretty simple, yet very effective call. After a key turnover by Steve Nash, the resulting jump ball finally got into the hands of Bryant.
“A one-point game…final seconds Bryant for the win….BANG!!”
There was a lot of silence after the call and the pictures were allowed to tell the incredible story.
#5 LIN-SANITY REIGNS IN TORONTO 2012
During the height of “Linsanity” Jeremy Lin hit a game winning three pointer at the buzzer on February 14, 2012. This was a regular season game in Toronto and the crowd was into it like it was game 7 of a playoff series. The call shows you that Breen succeeds when the game is intense and close late whether in the playoffs or a regular season game.
“Mike D’Antoni won’t call timeout and let the Raptors set up their D. The crowd on its feet here at the Air Canada Centre. Lin puts it up. Bang! Jeremy Lin from downtown and the Knicks take the lead! Amazing here at the Air Canada Centre. Five tenths of a second remaining. Lin-sanity continues.”
#4 ERIC GORDON 2019 GAME TYING BASKET V. THE CLIPPERS
Eric Gordon hit a tough double-clutch three-pointer to send this regular season game in 2019 against the Lakers into overtime. This one led Breen to pull out the rare double bang!
“They find Gordon. Gordon puts up a three. Bang! Bang! He ties the game!”
It wasn’t a playoff game or even a very memorable game overall. Perhaps Breen got caught up in the moment? It happens.
#3 LUCA DONCIC GAME 4 2020 WESTERN CONFERENCE FIRST ROUND V. CLIPPERS
Dallas was already down 2 games to 1 in the first round of the 2020 NBA playoffs in the Walt Disney World bubble. The Mavericks didn’t want their own bubble to burst, so they turned to Doncic. The Mavs were down 1 in OT with 3.7 seconds left to go. Luka Doncic took a dribble, created some space and let it fly.
“Doncic pulls up, three-pointer, BANG, BANG! IT’S GOOD, DONCIC WINS THE GAME AT THE BUZZER!” After a little time and some replays, Breen astutely added, “We are witnessing the next great star in the NBA, in his first playoff series.”
The rare double bang rears its head again. Kudos to Breen for generating this much excitement without any fans in the building. It’s pretty impressive and hard to do, just shows that he can rise to the moment without any help from the vibes in a building during a game.
#2 RAY ALLEN GAME TYING “3”, 2013 NBA FINALS GAME 6
This shot was one of the biggest in the career of Ray Allen. Playing for the Heat in the 2013 NBA Finals, he hit a crucial shot to send Game 6 into overtime. Breen made the moment iconic. “James catches, puts up a three, won’t go, rebound Bosh, back out to Allen, his three-pointer, BANG. TIE GAME WITH 5 SECONDS REMAINING!”
Breen’s voice captured the emotion of the moment, without being out of control. He recalled to the Athletic in 2020 what went into that call.
“I remember looking over at the Spurs’ bench. They were, I don’t want to trash them and say they were celebrating, but they were ready to celebrate. It was that giddiness, the hopping up and down, we’re about to win a championship.” Breen said. “It seemed like it was a foregone conclusion. And then, the thing about it, there had to be about six or seven things to fall into place for that to happen, over the last 30 seconds and every single one of them fell into place.”
#1 STEPH CURRY, 2016 GAME WINNNING “3” v. OKLAHOMA CITY
The original “double bang” game, came in 2016 as Steph Curry and the Warriors faced Oklahoma City in February. The Warriors entered 53-4 and Curry had already hit 11, 3-point field goals on the night. Who could blame Breen for getting caught up in this play? The game-winning and record-tying basket came from a spot on the floor that almost nobody hits from.
“They do have a timeout. Decide not to use it. Curry, way downtown. Bang! Bang! Oh, what a shot from Curry! With six tenths of a second remaining! The brilliant shooting of Stephen Curry continues. he ties the NBA record with his 12th three-pointer of the game.”
“Don’t ask me why or how it came out,” Mike Breen was quoted of saying after the game. “It was like an out-of-body experience.”
Breen’s effect on the players has been noted on a few occasions in recent months. 7 years after the call of Curry’s 40-footer, and the birth of the double-bang, Curry honored the call with a pair of his new shoes. They’re called the Curry 2 Bang Bang PE Retros. Curry delivered the shoes to Breen in person and included this video message:
“I realize there’s no way we can drop these without the involvement of the man who gave these shoes a nickname seven years ago. You’re the first person to get these in hand. We got a double bang and call in 2016, before it’s all said and done, I think I need a triple bang call from Mr. Mike Breen himself.”
Breen saw the shoes, then embraced Curry. He also shared a message of gratitude, saying “It’s an honor calling his games. And to have him say I have a small part of it means more than he knows and more than you can imagine. Thank you.”
Other players seem to really enjoy being immortalized with a “Bang!” Just the other day, Jamal Murray hit a three-pointer for Denver. Breen called the play, “back to Murray, another three-pointer. It’s good! Jamal Murray red hot.” Mark Jackson jumped in after noticing something after the shot. “Hey Mike, you didn’t see this, but Jamal Murray just looked over here and said BANG.” That’s pretty cool.
Breen continues to shine on the biggest stage of basketball, surely he’s setting up for another terrific run in this year’s finals.
Andy Masur is a columnist for BSM and works for WGN Radio as an anchor and play-by-play announcer. He also teaches broadcasting at the Illinois Media School. During his career he has called games for the Chicago Cubs, San Diego Padres and Chicago White Sox. He can be found on Twitter @Andy_Masur1 or you can reach him by email at Andy@Andy-Masur.com.
Meet the Market Managers: David Yadgaroff, Audacy Philadelphia
“It’s hard to replace somebody as iconic as Angelo, who really lived and breathed his role, setting the agenda for the Philadelphia sports fan.”
David Yadgaroff doesn’t talk just to hear himself speak. He gets to the point and he does it quickly, whether he is telling you what he is thinking or he is answering your questions. That fact is evidenced by the length of this week’s entry to the Meet the Market Managers series presented by Point-to-Point Marketing.
It has been a wild ride for WIP over the last 18 months. Yadgaroff had to find a new PD, figure out the best way to send off the station’s iconic morning host, and launch new shows in two different day parts. In the middle of it all were World Series and Super Bowl runs to deal with, too.
Yadgaroff discusses all of it. He also makes time to weigh in on how he addresses Audacy’s stock issues with his staff, the climate of political advertising, and the best practices he has found for making sure advertisers are making the most of digital products.
Demetri Ravanos: Tell me about life since Angelo Cataldi retired. What has changed in terms of the atmosphere in the building?
David Yadgaroff: It’s a great question. It’s hard to replace somebody as iconic as Angelo, who really lived and breathed his role, setting the agenda for the Philadelphia sports fan. But we’re really proud of what Joe (DeCamara), Jon (Ritchie), James (Seltzer), and Rhea (Hughes) have done in the morning to deliver a show that’s fresh and new, but also lives up to the expectation that Angelo set.
The addition of Hugh Douglas to midday with Joe Giglio has been very fun, too, because Hugh is a great character and teammate, and fun around the office, as well as very compelling and entertaining radio.
DR: So I do want to circle back on Jon and Joe here in just a second, but I do wonder, because Angelo had sort of made some hints before he officially announced his retirement. At the time you were looking for a new program director, was his decision about when to call that a career something that ever came up as you were searching for Spike’s successor? Is it something candidates wanted to know about?
DY: Yeah, absolutely. Angelo was a great partner and expressed his interest in retiring. At that time, Spike had got promoted to New York, so we discussed the radio station as a whole. Angelo, obviously his brand was so closely tied to ours and ours so closely tied to his, he said that he’d do whatever we needed at the radio station to make the transition smooth. That is how we ended up with that last year where Angelo took Wednesdays off to give him a little bit of rest and peace as he finished out his agreement. Then, obviously, he wanted to remain on until the Eagles’ season finally ended, so we had the gift of having Angelo with us until February.
DR: Let’s circle back on Joe and Jon. They are obviously known commodities to WIP’s advertisers. The job of getting that particular population on board with those guys moving into mornings, it’s very different than getting listeners on board, right? So many of your advertisers are going to be on in multiple dayparts, whereas the listeners may only come in on their drive to work or on their drive home from work. I would imagine on the business side, this was a pretty smooth transition.
DY: Very smooth. We retained the vast majority of the legacy morning show advertisers, as well as retaining the advertisers that came from middays to mornings. The fresh perspective and excitement about the radio station helped drive more sales as well.
You think about the last 12 months of the radio station, Angelo is talking about his farewell, we’re doing a lot of fun stunts about that time, the Phillies postseason, the Eagles postseason, the farewell event, and officially the beginning of a new show that already was a fan favorite. Really, we are very fortunate to have been at the forefront of the sports media narrative in Philadelphia for quite some time.
DR: The elephant in the room when it comes to Audacy right now is what’s going on with the company’s stock price. I know you cannot give me specific answers, but I do wonder, as somebody that is charged with leading a cluster, you have so many people that you are responsible for. Do you find yourself having conversations where you’re talking to someone that assumes you have more answers than you actually do right now?
DY: Let me give you the general vibe. We have a very robust business with six radio stations creating a lot of multi-platform content, selling a lot of advertising, and doing fun things. So for our staff on this side of the building, it’s business as usual. We’re having success in many metrics and marching right along.
DR: The thing I wonder about that’s different for you than other Audacy stations is you literally share a space with Audacy Corporate.
DY: I run a culture of transparency and when things happen that are newsworthy, I make sure to address them. When things aren’t newsworthy, I try to reinforce our core business here, which is one that is very profitable and healthy.
DR: So last year was extraordinary sports-wise in Philadelphia. Tell me a bit about the new opportunities that were created for WIP, whether we’re talking about interest from new potential clients or an influx of new listeners.
DY: So WIP has the benefit of being the voice of the fan for decades. We talk a lot about the Eagles. Fans want to talk Eagles 52 weeks a year, and when the Eagles perform, there’s such enthusiasm and excitement. So, yes, I think we pick up new listeners and I know we pick up new advertisers to be part of that fun.
The Phillies’ season sort of picked up suddenly at the end. It was a much more concentrated and exciting time that everybody just got into from an advertising standpoint, analyst standpoint, and fan standpoint. It was a lot of excitement in a very short period of time.
DR: Given how much Audacy has embraced digital products and where we are in terms of consumption these days, everybody is so used to on-demand content. Nobody works on a station or network’s timetable anymore. Have you found any advertisers that are more interested in the on-demand product than the traditional radio broadcast?
DY: I don’t think there’s a general statement that describes everyone’s appetite. We focus our salespeople on trying to sell multi-platform campaigns through re-marketing. We find that the more things advertisers are invested in, the more connected they are with our business and the more success they have. All of our salespeople are cross-trained. Ultimately, we try to focus on what an advertiser needs and then make successful recommendations for them. There’s a lot of attention on WIP, so obviously they’re doing a nice job of that.
DR: Let’s talk about that cross-training as it relates to the stations in the cluster. I recently read this piece that said we are already on pace to see political advertising for the 2024 election cycle surpass what we spent in 2020. Last year, you guys have these two contentious elections inside of Pennsylvania. When it comes to revenue generation, has the fracture between the two parties been relatively good for business in radio? I mean, do you find that people that candidates are advertising further and further out from election day now?
DY: I think there’s two folds to that question. One is the TV advertising environment gets so toxic and nasty with political ads. It forces out transactional advertisers. That gives us the opportunity to put those advertisers on the radio. So that’s one part. The second part of it is, yes, candidates for PACs are spending more and they’re spending more frequently.
DR: I would imagine that KYW and WPHT see most of those buys in your cluster, but what about WIP? How much are those PACs and candidates and those campaigns looking to a format to spread their message where maybe the listener is not engaged in the political conversation 24 hours a day?
DY: I think the first thought is that stations like KYW and PHT do the best, but it really depends on the campaign and the issue and what their strategy is. I mean, there are some issues and campaigns that come down that they can only want to buy. WBEB And WOGL because they are looking for a suburban mom. So it really depends. I think political advertisers are a lot more strategic than they were years ago where they just bought news and news talk.
Demetri Ravanos is the Assistant Content Director for Barrett Sports Media. He hosts the Chewing Clock and Media Noise podcasts. He occasionally fills in on stations across the Carolinas. Previous stops include WAVH and WZEW in Mobile, AL, WBPT in Birmingham, AL and WBBB, WPTK and WDNC in Raleigh, NC. You can find him on Twitter @DemetriRavanos and reach him by email at DemetriTheGreek@gmail.com.