Sports Radio News
Boomer Esiason: LIV Golfers Put CBS ‘In A Weird Spot’
“I totally understand why they downplay those guys. Because those guys tried to ruin the PGA Tour.”
Phil Mickelson played a fantastic round of golf at The Masters Sunday, but wasn’t prominently featured on the day’s television broadcast. Boomer Esiason and Gregg Giannotti disagreed about why that was the case.
During Boomer & Gio Monday, the pair talked about how well players from the LIV Golf tour played at the major tournament over the weekend, before Esiason said the situation with Mickelson put CBS in a difficult position.
“I totally understand why they downplay those guys,” Esiason said. “Because those guys tried to ruin the PGA Tour. Now, again, The Masters aren’t part of the PGA Tour, but they are partners in a lot of different things…CBS is in a weird spot. NBC will be in a weird spot for The U.S. Open, and ESPN will be in a weird spot for The Open Championship because they’ll have to deal with the same kind of stuff.”
“But it’s not less of a story because Phil (Mickelson) went to LIV, it’s more of a story,” argued Giannotti. “You might disagree with the decision, or CBS has an issue with what Phil did or the LIV guys did, or Jim Nantz or whatever…”
“Hold on. Wait a minute,” Esiason interrupted. “You gotta remember that CBS has a contract with the PGA Tour, and (LIV Golf) tried to torpedo that.”
“But the fact of the matter is that Phil Mickelson doing what he did yesterday — journalistically — needs to be treated like a huge thing,” rebutted Giannotti. “It just has to be. To me, you can’t have your personal or business feelings going into the broadcast. That was a huge deal…All these guys were non-factors, and here is Phil Mickelson — at 52 — shooting a 65 in windy conditions on Sunday at The Masters, and it was treated like an ‘Oh, by the way’ situation.”
The pair have been previously critical of the upstart LIV Golf league. After a commercial aired during their morning show on WFAN promoting a LIV Golf event in New Jersey last year, Esiason said “So we took the blood money, Trump Bedminster took the blood money, Trump Doral took the blood money too, that’s the last event that they have.”
Sports Radio News
Binnie Media Brings VSiN to New Hampshire
“Their programming is best-in-class and the support from the VSiN team goes well beyond the content we air on the station.”
VSiN is going to New England. Content from the sports betting network will be heard on Binnie Media’s 106.3-HD2 in Nashua. The station will be branded VSiN Radio 106.3-FM HD-2.
“We’re thrilled to team up with Binnie Media to deliver the real-time news and insights New Englanders need to inform their wagering decisions,” Brian Musburger, founder and CEO of VSiN, said in a press release. “New Hampshire was one of the first states to embrace legal sports betting and, with Massachusetts recently legalizing, there has never been more interest in the informative and educational sports betting programming VSiN delivers every day. We are excited to bring our team of betting experts to Binnie Media’s passionate sports audience, especially in Massachusetts, the home state of VSiN’s parent company, DraftKings.”
In addition to the long-form content on 106.3-HD2, VSiN will also have a presence on other Binnie Media stations. Brent Musburger’s Action Updates will be heard on eight other stations in the group. They will run twice a day, giving the network a multi-format presence across the state.
Binnie Media is the largest privately owned and locally managed media company in Maine and New Hampshire. It owns fifteen radio stations as well as digital and outdoor marketing brands.
“Sports betting is quickly becoming part of the daily conversation. As we evaluated the options in this space, we landed on VSiN,” added Heath Cole, VP of Programming at Binnie Media. “Their programming is best-in-class and the support from the VSiN team goes well beyond the content we air on the station. From the short-form Action Updates to the digital content the VSiN team creates for our listeners, we think this content is, by far, the best in the space. We’re very excited about the opportunity to bring this programming to our listeners.”
Sports Radio News
John Canzano Signs Extension With 750 The Game
“We get the best guests and the in-depth reporting and commentary sets the show apart, but more than anything, it’s three hours of fun.”
John Canzano will remain at Alpha Media Portland on 750 AM The Game, inking an extension with the outlet to continue hosting the syndicated program The Bald Faced Truth. The show currently airs on weekday afternoons from 3 to 6 p.m., one of two local programs in the station’s lineup. It’s also aired in Eugene and Klamath Falls.
“We are thrilled to announce our continued partnership with The Bald Faced Truth hosted by John Canzano on 750 The Game,” said market manager Lisa Decker in a statement. “John Canzano is key to 750 The Game’s success and longevity in Portland. He provides timely and in-depth content to our listeners with unparalleled access to key players, managers, and sports directors.”
“I’m thrilled with the momentum we have and love our team,” Canzano added. “We get the best guests and the in-depth reporting and commentary set the show apart, but more than anything, it’s three hours of fun. I love that the show serves as an escape for listeners.”
In addition to hosting his radio show, Canzano continues to write columns on his website and also engages in a subscriber chat to interact directly with fans. A former columnist for various newspapers, including The San Jose Mercury News, The Oregonian, and The Fresno Bee, Canzano was named the National Sports Columnist of the Year by the Society of Professional Journalists in 2010 and 2015. He is one of the authoritative voices on the Pac-12 and sports in the state.
“750 The Game is very fortunate to have John Canzano and The Bald Faced Truth as part of the team!,” said content director Keith Abrams. “He is the voice of truth regarding the Ducks, Beavers, Trail Blazers, the Pac-12, and all things sports!”
Sports Radio News
Steak Shapiro: It Makes Sense for NFL to Prioritize TV Audience
NFL games scheduled for Thursday nights toward the end of the regular season are now eligible to be flexed along with the Sunday and Monday night games during those weeks. Tuesday on 92.9 The Game in Atlanta, host Steak Shapiro and former Atlanta Falcons offensive lineman Mike Johnson talked about flexing Thursday night games for weeks 13-17.
Even though the league will have to give teams 21 days notice before a game is flexed, Johnson said players don’t like it because regardless of how much advance notice you get, you still have a quick turnaround time between games if you end up playing the Sunday before. He felt like the things NFL players put their bodies through over the course of a game doesn’t necessarily justify making more money.
“There’s a law of diminishing returns,” he told Shapiro. “And in the end yeah you look at the numbers and say ‘Oh that’s great I can’t wait to make a little bit more money.’ But when you wake up on Monday morning, and you know that you’ve got to turn around in three days and play one, I don’t know that financially the incentive is there for that much. You don’t think of that in the moment.”
Steak went on to say that the players ultimately come secondary in all this, as the whole idea is to just simply appease the league’s TV audience and the networks. Especially after Amazon made it pretty clear that they weren’t thrilled with the schedule of games they got for their maiden season as the new home to Thursday Night Football.
“It’s the fans watching on television, and getting Amazon and CBS and FOX,” he said. “They want great games on Thursday nights as well and that’s really what matters more than a guy that’s scheduled a flight to go see the Steelers in Pittsburgh and now the Steelers are playing three days earlier.”
Host Mark Zinno chimed in saying that the league proved during the COVID pandemic that it could survive without stadiums full of fans. The league and the owners know that the TV revenue is the cash cow, and so they have to prioritize the viewers in a way more so than people buying tickets and showing up to games.
“There’s no reason to cater to the fans in the stands,” he said.
Jordan Bondurant is a features reporter for Barrett Sports Media. He’s a multimedia journalist and communicator who works at the Virginia State Corporation Commission in Richmond. Jordan also contributes occasional coverage of the Washington Capitals for the blog NoVa Caps. His prior media experiences include working for the Richmond Times-Dispatch, the Danville Register & Bee, Virginia Lawyers Weekly, WRIC-TV 8News and Audacy Richmond. He can be reached by email at email@example.com or follow him on Twitter @J__Bondurant.