"Among people 13 and older, 86% preferred to listen to their favorite station via the over-the-air signal."
"Having smart people in the room with actionable information is important and I'm thrilled that Larry and Joe are able to make time to join us...
What can audience research tell us about the stature of sports radio in the audience’s eyes? Larry Rosin has good news for sellers to take to...
I am not keen on using the research that radio reaches 92% of everybody. I don't know many clients who can afford to buy enough radio...
NPR and Edison Research are releasing their fourth annual Spoken Word Audio Report, which reveals the consumption of podcasts from listeners.
Edison adds that their ranker measures reach the weekly podcasting listeners as a percentage.
Webster has spent nearly two decades with Edison Research
According to Edison Research, ESPN Audio accounts for 63 percent of the digital sports listening space.
After so many years of broadcast experience, Guaranty will be venturing into the world of podcasting.
"Many have begun commuting to a physical office again, and it shows. Car listening now accounts for 28% of all audio consumption."