Alec Drake returns to the show for a very specific reason. The former GSM of The Ticket talks about the challenge of a new format competitor...
Why don’t more sellers hit the street armed with spec spots? Yaman Coskun says it is one of the most effective tools that radio uses far...
Paul Cramer talks about what sellers need to understand about the difference between air time and digital inventory and what sort of sales solutions each product...
Seth Ressler knows how to make money in podcasting and he tells Jeff Caves that sellers and radio companies could make so much more if they...
So many people are thinking about changing careers now. Why? What has that done to the sales industry? What do they need to do? Check out...
From the football field to pitch meetings, Reza Hariri learned that the best way to improve is to think differently about what wasn’t working. Check out...
Mike Scott, former Regional President for iHeartMedia in the Mid South, explains why there is no better tool for a seller than the live endorsement and...
Play-by-play is a product that sports radio clients love. Jeff talks to Sandy Cohen of Union Broadcasting about how the company makes the most of its...
We should spend as much time on what we will do after the client says YES.
"Traditional ads-TV, Radio, and Print- break through the digital clutter. Additionally, the decline in third-party cookies for digital purposes is causing ad ineffectiveness."